Marketing Specialist
About the role
A high-performing Marketing Specialist plays a crucial role in driving long-term business growth by executing product and marketing strategies for the North America Healthcare brands: Attends, Comfees, and Private Label.
This role involves implementing product and packaging upgrades for the NA Healthcare brands and contributing to the development and measurement of marketing activation plans. You will gain a deep understanding of consumers and customers, become knowledgeable about the assigned product lines, and manage partnerships and projects with various internal stakeholders.
Additionally, you will complete organizational and administrative tasks to support the department's mission, learn to use indirect leadership skills to influence both internal and external parties, and maintain a disciplined approach to project management while providing regular updates to a cross-functional team.
Responsibilities
- Execute product and marketing strategies for North America Healthcare brands (Attends, Comfees, and Private Label).
- Implement product and packaging upgrades for assigned brands.
- Contribute to the development and measurement of marketing activation plans.
- Develop a deep understanding of consumers and customers.
- Become knowledgeable about assigned product lines.
- Manage partnerships and projects with internal stakeholders.
- Complete organizational and administrative tasks to support the department’s mission.
- Use indirect leadership skills to influence internal and external parties.
- Maintain disciplined project management and provide regular updates to cross-functional teams.