Marketing Reporting Analyst

About the Role

The Marketing Reporting Analyst operates within marketing strategy, campaigns, brand identity, lead generation, email/direct marketing, content, events, market research, and analytics. This role focuses on ensuring data and reporting reliability, maintaining clear separation between confirmed facts, pending dependencies, and exceptions.

Responsibilities

• Coordinate marketing reporting with dashboard reporting, ensuring visibility of source, owner, status, and next action within marketing strategy, campaigns, brand identity, lead generation, email/direct marketing, content, events, market research, and analytics.
• Review and track status documentation for marketing reporting, maintaining a visible audit trail of source, owner, status, and next action.
• Document data validation processes with deadline management, ensuring traceability and accountability.
• Maintain comprehensive documentation and reporting for all marketing reporting activities.
• Reconcile quality control with workflow management to ensure data accuracy and reliability.
• Apply data accuracy standards without losing track of evidence or deadlines.
• Document process compliance and escalate issues with clear reasoning in the context of marketing operations.
• Exercise judgment in follow-up actions, particularly when reporting depends on external confirmation rather than assumptions.
• Ensure role-specific handoffs combine workflow management, data validation, and deadline management to keep work secure, traceable, and ready for the next authorized teammate.

Qualifications & Skills

• Proficiency in using logistics workflow tools (e.g., Park 6) and data analysis within a marketing context.
• Strong ability to maintain data accuracy and meet deadlines.
• Experience in documenting process compliance and issue escalation decisions.
• Analytical mindset with a focus on marketing reporting and data reliability.
• Ability to keep confirmed facts, pending dependencies, and exceptions visibly separate.

Schedule

Full-time, 100% remote within the United States.

Pay

Base salary: $50,000–$75,000 per year.