Marketing Programmatic Specialist

About the role

We inspire purpose-filled living that brings beauty and quality to the modern home. This is an on-site role, requiring to be in the Crate HQ office in Northbrook, IL Monday through Thursday with the flexibility to work remotely on Fridays.

Responsibilities

• Own the full campaign lifecycle—from setup and trafficking to mid-flight optimizations—across TTD, DV360, and other key DSPs
• Build and deploy complex audience segments using 1st and 3rd party data; manage the health and delivery of Private Marketplace (PMP) deals with premium publishers
• Monitor bidding algorithms, frequency caps, and site-list performance to drive maximum efficiency and ROAS/CPA improvements
• Actively manage DoubleVerify/IAS settings to minimize ad fraud and ensure 100% brand safety across all programmatic environments
• Agregate data from various platforms to build weekly performance visualizations, highlighting trends, "wins," and areas for spend re-allocation
• Coverage of DoubleVerify/IAS settings to minimize ad fraud and ensure 100% brand safety across all programmatic environments
• Coordinate with the creative team to upload and test assets (including dynamic display and CTV files), ensuring all tags and trackers (CM360, etc.) are firing correctly
• Support the Sr. Manager in running A/B experiments and Brand Lift studies, ensuring clean data collection for incrementality analysis
• Provide the Performance and Analytics teams with granular transparency into programmatic pacing and inventory health

Requirements

• DSP Proficiency and "hands-on-keys" experience. You know the nuances of bid strategies, identity resolution, and troubleshooting in The Trade Desk or DV360
• Technical Detail-Orientation and an understanding of the "plumbing" of programmatic—pixels, UTM parameters, VAST/VPAID tags, and floodlight activities
• Analytical Fluency and the ability dig in and identify issues and opportunities
• A proactive, data driven mindset and bias towards action and ongoing improvement
• Strong communication with ability to explain technical programmatic concepts to internal partners in clear terms

Qualifications

• 3 years of experience specifically in Programmatic media buying (Agency or In-House)
• Bachelor’s degree in marketing, advertising, economics, statistics or analytics focus preferred or equivalent work experience
• Deep expertise in The Trade Desk or DV360 (Certification is a plus)
• Retail or eCommerce experience, with a solid understanding of how programmatic feeds into a larger omni-channel sales funnel
• Proficiency in Excel and Data Visualization, using tools like Tableau and Looker
• Experience with Ad-Server & Verification tech such as CM360, DoubleVerify, or IAS

Skills

• DSP Proficiency
• Technical Detail-Orientation
• Analytical Fluency
• Data Driven Mindset
• Communication Skills
• The Trade Desk or DV360 Expertise
• Excel Proficiency
• Ad-Server & Verification Tech Experience

Benefits

• Medical/Dental/Vision
• Life insurance and Disability
• Retirement and 401(k) match
• Paid time off, wellness time and volunteer time
• Merchandise discount and EAP resources
• Tuition Reimbursement

Pay

Starting Rate: $60,000.00 - $80,000.00

Pay ranges will be adjusted upward as needed to comply with applicable state and local law. In addition to your salary, based on your role, associates may be eligible for other compensation including bonuses, sales incentives, and long term incentives.

Schedule

This is an on-site role, requiring to be in the Crate HQ office in Northbrook, IL Monday through Thursday with the flexibility to work remotely on Fridays.