Marketing Program Assistant

About the role

The Marketing Program Assistant (PA) will assist with the comprehensive marketing and communications for all Aztec Recreation programs and facilities. The PA is responsible for supervision of marketing student staff and projects within Aztec Recreation marketing.

Responsibilities

• Hires, trains, coaches, schedules, motivates and disciplines outreach representatives, multimedia communications assistants, graphic artists, photographers and videographers. Often completes the functions of marketing staff to ensure timely completion of projects within deadlines
• Works with Outreach Representatives to seek collaborative opportunities to share Aztec Recreation programs and membership benefits with targeted student groups including classroom and club/organization presentations
• Works closely with the AR Multimedia Communications Assistant and A.S. social media managers to complete consistent, accurate, branded, collaborative social media posts, contests and giveaways
• Manages projects within Asana or other department-selected project management software. The PA initiates communications as needed if project deadlines shift.
• Develops, manages and supervises numerous special events each semester including, but not limited to, Health Expo, Explore SDSU, Aztec Nights events, SDSU Orientations, Live Well Aztecs events, and the annual ARC 'til Dark. The Marketing PA communicates with vendors and outside parties for special events, schedules staff, places room and equipment reservations and other duties as necessary to ensure successful and safe events
• Completes consistent reporting and oversight of all Aztec Recreation media channels including social media, digital displays and web pages.
• Individual must be fully knowledgeable of all the benefits and personal outcomes of ARC membership and be ready, willing and able to clearly and effectively communicate these benefits to students, faculty, staff and community
• The Marketing PA must be fully knowledgeable of all Aztec Recreation products, program and facilities and confidently write and articulate their benefits with multiple target audiences
• The Marketing PA will work to make each customer encounter courteous and efficient
• The Marketing PA will attend all mandatory staff meetings and training
• Completes other duties as necessary

Qualifications

• Education: Bachelor's Degree from a regionally accredited college or university in Marketing, Communications, Business Management, Recreation, Recreational Administration, Sports Administration or a related field or equivalent combination of education and experience required
• Experience: One year of supervisory or team-based project experience
• Licenses & Certifications: American Red Cross First Aid and CPR/AED certifications are required
• Trainings: Anti-Harassment training, Workplace Violence Prevention Plan Training, Gender Awareness Training, Sexual Harassment Prevention Training, Computer Security Training, On-campus driver training and abiding by A.S. Policies for vehicle operation
• Performance Expectations: Must be a self-starter and be willing to initiate interactions with others; able to work under pressure in stressful situations and make respectable decisions; comfortable with computers, social media and working in a fast-paced environment; capable of maintaining positive working relationships with staff and customers; exercise tact and exhibit sound professional judgment; maintain positive working relationships with staff and customers; must be able to work well with different work styles; must possess a friendly attitude and demeanor
• Knowledge, Skills & Abilities: Ability to work under pressure and handle multiple priorities; excellent interpersonal skills; ability to relate and communicate effectively with a diverse population of students, staff, faculty, colleagues and guests; must have strong English language skills and the ability to read, write and verbally communicate at a level appropriate to the duties of the position

Schedule & Working Conditions

This is a part-time (20-24 hours/week) year-round position including some evenings, nights and weekends; employee schedules vary according to business needs. The Marketing PA occasionally drives an electric cart on campus and must have a current Driver's License and California driver's insurance. All Aztec Recreation employees must have or obtain CPR/AED and First Aid Certification. All Aztec Recreation student staff must complete new hire orientation within one month of hire and complete on-the-job Safety Training regularly.

Work Environment

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Physical Demands

Physical requirements include but are not limited to: walking, walking over rough or uneven surfaces, bending, stooping, climbing, and working in confined space, lifting, pushing, pulling and carrying loads up to 50 pounds (unassisted) and 75 pounds (with assistance). Work will require standing and moving for extended periods. This position also calls for occasional business-related driving.

Relationships

• Inside the Organization: Reports to the Associated Students Aztec Recreation Marketing Coordinator; interacts with full-time and part-time A.S. employees, including but not limited to the A.S. Associate Director of Marketing and Communications and the Aztec Recreation Associate Director.