Marketing Operations and Strategy

Position Overview

Key Responsibilities

Qualifications & Experience

Pay Range

The Director, Marketing Strategy & Operations will partner closely with the Global Head of Client Marketing and Client Marketing & Events COO on day-to-day business management, strategic planning, governance, and operational excellence across all marketing disciplines globally.

• Marketing Strategy & Planning
  • Leverage research, audience insights, and competitive analysis to inform frameworks that can be used by broader team to align marketing positioning, content development, and go-to-market strategies.
  • Serve as a trusted advisor and strategic partner to Client Marketing & Events leadership providing insights on culture, talent, and operational progress.
  • Coordinate across Client Marketing, Client & Product Solutions, Corporate Communications, Finance, Human Capital, and other cross-functional teams to align on initiatives and shared objectives.
• Marketing Operations & Execution
  • Define operational processes and workflow optimization across Client Marketing; drive efficiency, scalability, and best practices in campaign management, budget tracking, and resource allocation.
  • Develop and maintain executive reporting dashboards, presentations, and business reviews.
  • Manage budget-to-actual tracking for marketing activities, aligning channel spend to ROI priorities and business outcomes.
  • Maintain CRM data integrity and enablement tools to ensure data-driven decision-making and accountability.
• Agency, Vendor, and Partner Management
  • Identify, evaluate, and manage key external agency and vendor relationships to augment team capacity and capabilities spanning creative, research, contractor/consulting, and marketing technology partners.
  • Negotiate contracts and scopes of work, ensuring value alignment, performance accountability, and cost efficiency.
  • Establish processes for continuous evaluation of external partners to ensure high standards of delivery and innovation.
  • Act as the central point of contact for agency engagements tied to key initiatives, coordinating inputs and approvals with Client Marketing & Events leadership to ensure alignment and timely decision-making.
• Stakeholder & Team Leadership
  • Build and nurture strong relationships across the organization to enhance collaboration and communication.
  • Promote a dynamic, inclusive culture that reflects Apollo’s values and the “One Apollo” mindset of partnership and excellence.

Qualifications & Experience

• 7–10 years of experience in marketing strategy, operations, or business management; deep understanding of the financial services landscape, particularly alternative asset management.
• Demonstrated success leading operational processes, managing budgets, and implementing scalable systems.
• Experience managing agency and vendor relationships, including evaluation, contract negotiation, and performance management.
• Exceptional project management and organizational skills with the ability to balance multiple priorities.
• Strong communication, analytical, and presentation skills; proficiency in PowerPoint, Excel, and CRM/marketing automation tools.
• High EQ, sound judgment, and discretion in handling sensitive and confidential information.
• Entrepreneurial and resourceful self-starter with a hands-on approach and ability to thrive in a lean, fast-paced environment.
• Team-oriented, collaborative mindset aligned with Apollo’s culture of excellence and partnership.

Pay Range

The base salary range for this position is $140,000-180,000. This position is also eligible for a discretionary annual bonus based on personal, team, and Firm performance. Compensation ranges are based on several factors including job function, level, and geographic location. Final offer amounts are determined by multiple factors including candidate experience and expertise, and may vary from the amounts listed here.