Marketing Manager, Principal
Ladders · United States · 3 wk ago
RemoteRemoteMarketing$98k–$130k/yrFull-time
Location: Remote - US based candidates only, no visa sponsorship available
About the role
Shape brand and customer engagement initiatives that strengthen market presence and business impact. Collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. Directly influence customer engagement, conversion performance, and revenue growth within a Real Estate & Construction environment.
Responsibilities
- Own and advance the workspace narrative and messaging strategy
- Deeply understand audience mindsets and tailor messaging approaches
- Create and maintain messaging frameworks for communication and storytelling
- Develop a centralized library of narrative resources for team use
- Collaborate with cross-functional teams to inform high-level marketing strategies
Qualifications
- 7+ years in marketing, brand strategy, communications, or related field
- Strong audience insight to identify customer needs and motivations
- Proven expertise in communications and narrative strategy, preferably in technology
- Exceptional writing and storytelling skills for diverse audiences
- Collaborative mindset to build trust and influence across teams
- Ability to thrive in a fast-paced, evolving environment
- Interest in people management alongside independent contributions
Pay
$97,700 – $130,300 annually
Benefits
- Inclusive workplace culture that embraces individuality
- Comprehensive medical, dental, and vision insurance
- 401(k) retirement plan options
- Paid time off and sick leave
- Employee stock purchase plan