Jobs · Marketing

Marketing Manager – Platform

Ladders · United States · 5 days ago
RemoteRemoteMarketing$130k–$143k/yrFull-time
For our client, we are seeking a Marketing Manager – Platform to join the team of a leader in the Information Technology space. This role will shape the messaging and go-to-market approach for a platform solution that supports partner growth and adoption. You will translate platform capabilities into clear business value for a range of stakeholders, helping drive awareness, engagement, and revenue impact across global markets. The position partners closely with product, sales, and other cross-functional teams to launch features, create compelling narratives, and support broader solution positioning. Location: Remote - US based candidates only, no visa sponsorship available Compensation: $130,100 – $143,110 annually Responsibilities Develop and execute global marketing strategies to build platform awareness and adoption Create clear messaging and value propositions for partners at all maturity stages Lead product and feature launch campaigns to drive engagement Translate platform capabilities into impactful business outcomes for various stakeholders Serve as the marketing expert for the platform portfolio and connect it to broader solutions Create narratives that demonstrate how the platform supports partner success Develop marketing assets and partner-focused content that showcase real-world use cases Qualifications 8+ years of B2B technology marketing experience in product or platform marketing Experience with SaaS platforms, cloud marketplaces, or digital commerce solutions Proven success in launching and driving adoption of platform-based solutions Experience developing integrated marketing programs that influence revenue and engagement Knowledge of the IT channel and partner-led business models is preferred Benefits Medical, Dental, Vision Insurance 401k with Matching Contributions Short-Term/Long-Term Disability Insurance Health Savings Account (HSA)/Health Reimbursement Account (HRA) Options Paid Time Off including sick, holiday, and vacation Tuition Reimbursement Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.

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