Marketing Manager Intern

About the role

This internship is built for someone who wants real decision-making, modern tools, and hands-on experience running marketing operations end-to-end. You’ll work directly with an experienced Director of Marketing who will provide ongoing guidance, fast feedback, and weekly KPI + strategy sessions.

Responsibilities

• Create and schedule social media posts (including scheduling-focused posts and content tied to campaigns)
• Support and coordinate podcast interview scheduling (guests, confirmations, calendar holds, reminders)
• Email Marketing
• Build, schedule, and optimize email campaigns (newsletters, nurture sequences, follow-ups)
• Track deliverability, opens, clicks, replies, and conversions and report insights
• Paid Ads & Performance
• Help manage paid ad campaigns (testing, monitoring, optimization, budget pacing)
• Work from KPIs to improve performance (CTR, CPC, CPL, conversion rate, CAC/CPA)
• Metrics, Strategy, and Effectiveness
• Monitor content and campaign metrics weekly
• Identify what’s working, what’s not, and propose improvements
• Participate in weekly KPI reviews and strategy sessions
• Pipeline & CRM
• Manage inbound lead flow and pipeline movement
• Qualify leads using simple criteria (fit, urgency, role, next step)
• Use market data and “triggers” (signals and events) to identify prospects and add them into the CRM

Requirements

• Strong writing and communication skills
• Organized, dependable, and able to self-manage a small weekly workload
• Comfortable working with marketing tools (or eager to learn quickly)
• Ability to attend the weekly strategy/KPI session in downtown Westerville

Nice to have (not required)

• Experience with email tools, social schedulers, or CRMs (Hubspot)
• Basic understanding of paid ads (Meta/Google/LinkedIn)
• Familiarity with KPI tracking and simple reporting