Marketing Manager, Digital Events

About the Role

As our Marketing Manager, Digital Events, you'll bring high-impact, app-wide events to life across Whatnot. You'll own the day-to-day execution that turns event ideas into buyer engagement, seller participation, and measurable platform growth. This role sits at the center of global marketing, creative, product, and sales & account teams, so you'll need to move quickly, communicate clearly, and keep details from slipping. You'll help build the operating rhythm for digital events at Whatnot: setting timelines, coordinating assets, supporting seller onboarding, driving promotional execution, troubleshooting in real time, and using post-event insights to make the next event sharper.

Responsibilities

• Drive buyer engagement and seller participation for app-wide events by owning event timelines, asset coordination, in-app merchandising, email builds and programming details.
• Improve the quality and consistency of digital event execution by building clear operating plans, tracking dependencies, and keeping cross-functional partners accountable to deadlines.
• Help sellers and creators show up successfully in key events by supporting onboarding, programming guidance, communication, and expectation-setting.
• Support event promotion across channels by coordinating with marketing, creative, category, and seller teams to make sure campaigns are clear, timely, and compelling.
• Raise the bar on future events by building post-event recaps, surfacing performance trends, and turning learnings into sharper playbooks.

Requirements

• 2+ years of experience in marketing, events, operations, creator programs, or a related field, ideally in a fast-paced environment.
• Strong event or campaign execution skills. You can manage timelines, owners, assets, promotion, and launch details without losing track of the small things.
• A bias toward action. You're comfortable making progress with incomplete information, cutting through ambiguity, and adjusting quickly when priorities change.
• Clear cross-functional communication. You can drive alignment and follow-through across marketing, creative, category, product, and seller-facing teams.
• Strong ownership. When something is messy or at risk, you don't wait for someone else to fix it. You flag it, solve it, and keep the team moving.
• Comfort using data to improve the work. You can track event performance, spot patterns, and translate insights into better execution next time.
• Product and community curiosity. You're excited to understand how buyers, sellers, and creators use Whatnot, and you bring that context into your work.
• A low-ego, team-first approach. You're willing to do the unglamorous work that makes an event successful and give credit freely when the team wins.

Nice to Have

• Familiarity with lifecycle marketing, email operations, campaign reporting, or event programming.
• Experience with graphic design tools such as Canva, Figma, or similar tools.
• Experience working with creator communities, sellers, or online marketplace communities.
• Passion for Whatnot categories such as vintage clothing, collectibles, sneakers, beauty, electronics, or live plants.
• Experience buying or selling in online marketplaces.

Benefits

• Generous holiday and time off policy
• Health insurance options including Medical, Dental, Vision
• Work from home support with home office setup allowance
• Monthly allowance for cell phone and internet
• Care benefits with monthly allowance for wellness
• Annual allowance towards childcare
• Lifetime benefit for family planning, such as adoption or fertility expenses
• Retirement: 401k offering for Traditional and Roth accounts in the US (employer match up to 4% of base salary) and Pension plans internationally
• Monthly allowance to dogfood the app
• Parental leave: 16 weeks of paid parental leave + one month gradual return to work