Marketing Manager

Threekit is the Channel Sales Platform for Complex Products, a modern configure-to-quote workflow designed for how channel selling actually works. We help manufacturers make complex products easier to buy and sell through the systems they already trust.

About Us

At Threekit, our core values can be summed up with the acronym GRIT: Getting things done, Revenue, Innovation, and Team. These principles guide our actions and decisions, shaping the way we work and interact with each other and our customers.

Responsibilities

• Own lifecycle email, newsletters, and nurture programs end-to-end in HubSpot.
• Build and manage audience segmentation, list growth, and deliverability health.
• Write and edit email copy and continuously test subject lines, send times, formats, and calls to action.
• Plan and run the webinar program end-to-end, including topics, speakers, promotion, platform management, presenter coordination, and follow-up.
• Own webinar registration and attendance goals and develop follow-up programs that turn engagement into pipeline.
• Set a differentiated social media strategy and point of view for Threekit and its executives, not just a posting calendar.
• Build lightweight systems and automation for content creation and scheduling so social media remains scalable.
• Coordinate executive thought leadership by aligning leaders on messaging and timing and reporting on impact.
• Identify and manage co-marketing partnerships, influencer relationships, event sponsorships, and other strategic opportunities.
• Manage external vendors, agencies, and freelancers for design, video, and overflow work against an approved brief, timeline, and budget.
• Track and report performance across email, webinars, social media, partnerships, and sponsorships, including engagement, audience growth, and pipeline influenced or generated.
• Partner closely with the Director of Marketing on strategy, planning, reporting, marketing operations, and process development.

Requirements

• Three or more years of B2B marketing experience, ideally in SaaS or marketing to enterprise buyers.
• Deep, demonstrable expertise in at least one core marketing channel, supported by specific examples of above-and-beyond results.
• Direct, hands-on experience running email or lifecycle marketing programs in HubSpot.
• Strong, adaptable writing skills, including the ability to capture an executive’s voice as effectively as your own.
• Experience managing partners, vendors, freelancers, or agencies against a brief, timeline, and budget.
• A clear point of view and the ability to develop specific ideas for Threekit rather than defaulting to generic best practices.
• A self-motivated, builder mindset: you generate ideas, propose plans, execute independently, and find practical solutions when something is broken or slow.
• A bias toward action and comfort operating in an early-stage, resource-constrained environment.
• Must reside within a reasonable daily commuting distance of our Chicago office and be in the office for 2 days per week.
• Occasional travel may be required for partner events and sponsorships.

Preferred Skills

• Experience with account-based marketing or marketing to enterprise buying committees.
• Basic design skills using Canva, Figma, or a similar tool.
• Basic video-editing or short-form video experience.
• Experience supporting executive thought leadership or social media programs.
• Experience building lightweight marketing workflows or automation.

Success Metrics

• Email: open rate, click-through rate, list growth, and pipeline influenced.
• Webinars: registration, attendance, and pipeline generated.
• Social media: engagement rate, follower growth, and executive share of voice.
• Partnerships and sponsorships: pipeline or revenue sourced or influenced.

Benefits

• A comprehensive insurance package including medical, dental, vision, disability, and life insurance.
• Equity and retirement-plan support for your long-term future.
• An unlimited PTO policy and paid holidays.
• A hybrid work model that supports flexibility while maintaining meaningful in-person collaboration.
• A positive culture that embraces employee input.

Pay

Threekit's salary ranges are determined based on market data for our industry and company size, and take into account work location, skills, experience, and education/certifications.

This role will report directly to the Director of Marketing.