Marketing Lead - Legal Solutions

Primary Responsibilities

• Strategic Sales Enablement
• Partner with senior Sales and Product stakeholders to proactively identify priority enablement needs tied to current growth initiatives.
• Help shape the roadmap for enablement.
• Own end-to-end delivery of core sales enablement materials (pitch decks, one-pagers, case studies, email sequences).
• Ensure assets are accurate, on-brand, and aligned to agreed messaging.
• Maintain enablement governance: central repository, version control, naming conventions, and a refresh/retirement cadence so content stays current and easy to find.
• Exercise judgment on scope and feasibility — push back on requests that aren't ready, resourced, or strategically aligned, offering clear trade-offs when needed.

Audience Engagement

• Coordinate marketing execution for priority audience engagement programs (educational and product-focused webinars, targeted outreach campaigns).
• Owning timelines, stakeholder inputs, approvals, and post-program follow-up.
• Draft and refine first-pass copy for engagement assets in collaboration with SMEs, maintaining quality and brand consistency throughout.
• Anticipate bottlenecks and resource conflicts before they surface, and come to stakeholders with solutions rather than problems.

Marketing Operations and Admin

• Own the day-to-day operating cadence for Legal marketing including intake, prioritization, timelines, status updates, and stakeholder management.
• Serve as the primary point of contact for all inbound Legal marketing and enablement requests: clarify scope, gather requirements, assign owners, and drive work to completion.
• Maintain a transparent workboard (i.e. Monday. com) with clear priorities, deadlines, dependencies, approvals, and workload visibility.
• Proactively identify capacity constraints, risks, and bottlenecks, escalating early and with a recommended path forward.
• Identify opportunities to improve how the team operates and take initiative to implement them; this function should look more capable a year from now because of what you have built.