Marketing Intern - AI Content Strategy/Operations

About the role

Carlisle Companies is a leading manufacturer of building envelope products and solutions that make buildings more energy efficient, durable, and sustainable. We deliver roofing, insulation, waterproofing, and architectural systems for commercial and residential projects using a focus on innovation and continuous improvement to solve today's challenges. We're equally committed to our people, prioritizing safety, inclusion, career growth development, tuition assistance, and excellent benefits. With manufacturing, engineering, R&D, and corporate functions across North America and globally, Carlisle offers stability, agility, and opportunity in a performance-driven culture. Do meaningful work and shape the future of building solutions; apply today and come grow with us.

This intern will help the Marketing team get more value from AI tools (e.g. Copilot, Claude, etc.) across our content work as we're asked to take on more AI-driven initiatives. The intern will test and document effective prompts, build a shared prompt library, help the team repurpose existing content assets (e.g., turning webinars into blog drafts, social posts, and FAQs), and research how our content can be optimized for AI-powered search and assistant experiences.

Responsibilities

• Test and document effective Copilot prompts for common content tasks.
• Build and maintain a shared prompt library for the marketing/content team.
• Repurpose existing content assets to extend their value (e.g., turn webinar recordings into blog drafts, social posts, and FAQs).
• Research best practices for how content shows up in AI-powered search engines and AI assistants (e.g., ChatGPT, Copilot, Perplexity).
• Audit existing content to identify gaps and opportunities to improve AI visibility and discoverability.
• Recommend and help implement changes that make our content easier for AI tools to find and use.
• Document findings and share recommendations with the content team.

Qualifications

• Pursuing a bachelor's degree, preferably in Marketing, Communications, English, or a related field.
• Interest in AI tools and how they can be applied to content work.
• Strong writing and editing skills.
• Detail-oriented with strong organizational skills.
• Ability to research independently and synthesize findings into clear, actionable recommendations.
• Comfortable learning new software and tools quickly.

Additional Information

This is a remote internship reporting to the Marketing department, with opportunities to collaborate across content, communications, and marketing teams.

Culture & Values

• Start with Safety
• Focus on Customers
• Act with Integrity
• Pursue Excellence
• Better Every Day
• Drive Innovation
• Deliver Results