Marketing Insight Analyst, WWGS Analytics & Research
About the Role
Worldwide Grocery Stores (WWGS) is seeking a Marketing Insight Analyst to join our Marketing Analytics team, supporting Whole Foods Market, Amazon Grocery, and all new grocery channels and store formats. In this role, you will deliver data-driven insights that drive business decisions within WWGS Marketing. You will measure marketing effectiveness across channels including email, push notifications, paid media, organic search, and onsite experiences.
Responsibilities
- Work on projects based on stakeholder requests from Marketing, providing input on marketing campaigns, proposing analytical approaches to solve business problems, and delivering actionable recommendations.
- Partner with Business Intelligence Engineers (BIE) to build data pipelines and dashboards for faster insights.
- Contribute to marketing performance reports, including Weekly Business Reviews, Monthly Business Reviews, and Quarterly Planning Reports.
- Conduct diagnostic and root cause analyses on marketing data to identify patterns, trends, and optimization opportunities.
- Translate business needs into analytical solutions using SQL and data visualization tools.
- Present findings and recommendations to Director-level leaders, simplifying technical complexity into clear business insights.
- Proactively monitor marketing performance metrics, identify anomalies, and discover insights to optimize operations.
- Serve as a grocery and analytics subject-matter expert in collaboration with BIE.
Qualifications
- 3+ years of business or financial analysis experience.
- Experience making business recommendations and influencing stakeholders.
- Bachelor's degree or equivalent.
- 5+ years of experience with SQL, Excel (pivot tables, array functions, power pivots), and data visualization tools like Tableau.
- Strong technical skills in marketing analytics and exploratory data analysis.
Preferred Qualifications
- Experience in retail, consumer packaged goods, or grocery industry.
- Familiarity with marketing measurement methodologies (campaign performance analysis, attribution modeling, incremental testing, customer segmentation).
- Experience performing exploratory data analysis (EDA) and modeling marketing impact using tools like Python or R.
Pay
The base salary range for this position varies by location:
- USA, NY, New York: $81,700.00 - $143,100.00 USD annually
- USA, TX, Austin: $74,300.00 - $130,100.00 USD annually
- USA, VA, Arlington: $74,300.00 - $130,100.00 USD annually
- USA, WA, Seattle: $82,700.00 - $130,100.00 USD annually
Final compensation includes sign-on payments, restricted stock units (RSUs), and is based on experience, qualifications, and location.
Benefits
Amazon offers comprehensive benefits, including:
- Health insurance (medical, dental, vision, prescription, Basic Life & AD&D, EAP, Mental Health Support)
- 401(k) matching
- Paid time off and parental leave
- Flexible Spending Accounts
- Adoption and Surrogacy Reimbursement coverage
Learn more at https://amazon.jobs/en/benefits.
Company: Amazon.com Services LLC