Marketing Events Specialist

HealthStream is the leader in healthcare workforce solutions, helping organizations work better by empowering their people to work smarter. We provide leading learning, clinical development, credentialing, and scheduling applications delivered on healthcare’s #1 platform, streamlining everyday tasks while improving performance, engagement, and safety.

Why Join Us

At HealthStream, you’ll have the opportunity to make a meaningful impact on the future of healthcare by collaborating with a team of talented professionals dedicated to innovation and excellence. We offer a supportive work environment where creativity and collaboration thrive, along with:

• Mission-oriented work
• Diverse and inclusive culture
• Competitive compensation and bonuses
• Comprehensive insurance plans (medical, dental, vision)
• Mental and physical health support
• Work-from-home flexibility
• Fitness center reimbursements
• Streaming Good volunteer time off
• Wellness workshops
• Buddy Program for new hires
• Collaborative work environment
• Career growth and continuous learning opportunities
• Inspiring workspaces in Nashville and San Diego Resource Centers
• Free employee parking at Resource Centers
• Hybrid work environment and paid time off for work-life integration

Our Resource Centers in Nashville, TN, and San Diego, CA, provide inspiring workspaces, company-sponsored social events, and opportunities for collaboration and connection.

About the Role

HealthStream is seeking a Digital Events Manager to own and evolve the digital production and performance of our events program. This role involves producing and optimizing all virtual HealthStream User Group sessions and webinars, as well as translating engagement data into insights that shape the customer and prospect experience. The ideal candidate is equal parts producer and strategist, capable of running successful virtual sessions and using data to refine future events.

Responsibilities

• Own and manage the digital production lifecycle of all virtual HealthStream User Group sessions and webinars in partnership with the program lead.
• Lead end-to-end live and on-demand event production, including platform setup, speaker coordination, rehearsals, facilitation support, and live event execution.
• Ensure a high-quality video and broadcast experience, including managing audio/visual standards, speaker setup and coaching, and real-time troubleshooting during live sessions.
• Support and produce hybrid and livestream components of in-person events, ensuring a seamless experience for both in-person and virtual attendees.
• Manage and optimize the digital event technology stack, including platforms such as Sequel.io, Cvent (virtual components), Zoom, and integrations with Higher Logic, Salesforce, and Marketing Cloud.
• Partner with Product Marketing and the HealthStream User Group lead to develop and manage the digital events content calendar.
• Align webinar topics and session content with product priorities and customer education goals.
• Collaborate cross-functionally to ensure cohesive customer engagement before, during, and after each event.
• Translate digital event engagement data into actionable insights by analyzing attendance, engagement, and satisfaction trends to continuously improve programming.
• Own post-event reporting and performance tracking, providing clear recommendations to improve content, format, and delivery.
• Support speaker communications and operations, including presentation collection, preparation, and adherence to timelines and standards.
• Ensure all digital events deliver a consistent, high-quality, and on-brand customer experience.
• Adhere to all HealthStream security policies, procedures, and assigned training.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 3–6 years of experience in digital events, webinar production, or virtual event management in a B2B SaaS environment.
• Hands-on experience with virtual event platforms such as Sequel.io, ON24, Cvent, Zoom Webinars, or similar.
• Data-oriented mindset with the ability to analyze engagement metrics and translate insights into program recommendations.
• Strong project management skills with the ability to manage a high volume of concurrent digital programs with accuracy and attention to detail.
• Familiarity with marketing technology, including Salesforce, Marketing Cloud, Higher Logic, and Qualtrics or similar tools.
• Excellent written and verbal communication skills with the ability to collaborate cross-functionally with Product Marketing, Customer Success, and Community teams.
• Ability to lead live event production, including real-time troubleshooting and decision-making under pressure.
• Experience in healthcare SaaS or a highly regulated B2B industry is a plus.
• Experience supporting or producing user group programs, customer events, or community-driven digital experiences.
• Ability to work independently in a fully remote environment, self-manage priorities, and thrive in a fast-paced, high-volume program environment.

Pay

The salary range for this position is $70,352 - $75,000, determined based on the candidate’s level of experience and qualifications.

Benefits

• Medical, dental, and vision insurance
• Paid Time Off
• Parental Leave
• 401k and Roth options
• Flexible Spending Account
• Health Savings Account
• Life Insurance
• Short- and Long-Term Disability
• Medical Bridge Insurance
• Critical Illness Insurance
• Accident Insurance
• Identity Protection
• Legal Protection
• Pet Insurance
• Employee Assistance Program
• Fitness Reimbursement