Marketing Events Coordinator
Bath Planet · Grand Rapids, MI · 2 wk ago
On-siteManagement$50k–$80k/yrFull-time
About the role
As the Marketing Events Coordinator, you will be responsible for planning, organizing, and managing local events and shows while leading a team of Event Demonstrators. You will help generate qualified leads, increase brand awareness, and support the growth of our sales team.
Responsibilities
- Research and identify local events, home shows, expos, and community opportunities within the assigned territory.
- Negotiate contracts and maintain relationships with event vendors.
- Build and manage an annual calendar of events and marketing opportunities.
- Recruit, hire, train, and coach Event Demonstrators.
- Schedule Event Demonstrators and ensure proper event coverage.
- Cook up booth setup, displays, materials, and event breakdown.
- Represent Bath Planet & Home Pro MI professionally at all events.
- Engage with homeowners and help generate qualified leads.
- Schedule free in-home consultations.
- Collect contest entries and customer information.
- Follow up on leads and assist with scheduling appointments.
- Track event performance and measure results.
- Prepare reports and provide feedback to improve event success.
Qualifications
- Previous experience in event marketing, promotions, sales, customer service, or team leadership preferred.
- Strong communication and interpersonal skills.
- A positive, outgoing, and professional personality.
- Strong planning, organizational, and time management skills.
- The ability to coach, train, and motivate team members.
- Comfortable working in a fast-paced, goal-oriented environment.
- The ability to stand for extended periods during events.
- The ability to lift up to 30 pounds.
- Reliable transportation and willingness to travel locally.
- Weekend availability is required.
Benefits
- Dental Insurance
- Paid Vacation
- Paid Sick Time
- Professional Development
- Ongoing training and support
- Career advancement opportunities
- A supportive team environment
Compensation & Benefits
$50,000–$80,000 annual salary
Bonus opportunities based on performance