Marketing Data Analyst, Global Partnerships

About the role

Google’s Global Partnerships team powers extraordinary user experiences through partnerships that solve users’ needs, advance goals, and further our mission. The Google Partners - Sellside Monetization team funds the world's information by enabling online publishers, app developers, and media buyers to scale using products such as AdSense, AdMob, and Google Ad Manager. As a Marketing Data Analyst on the Publisher Intelligence team, you will drive innovative testing initiatives, deliver valuable customer insights, and leverage analytics to inform key decisions.

Responsibilities

• Analyze marketing channel performance to optimize growth strategies across key scaled channels (email, events, social media, websites, etc.) and identify new data‑driven growth opportunities.
• Lead campaign experimentation and incrementality analyses to measure business impact of marketing efforts and guide future investment decisions.
• Develop and maintain data pipelines, dashboards, and infrastructure that automate marketing operations and provide insight into business and campaign performance.
• Develop a nuanced understanding of customer user journeys through research and data analysis to deliver actionable market and customer insights for marketing programs.
• Cross‑collaborate with Marketing, Product, Legal, and Sales teams across various work streams while adhering to Google brand guidelines.

Minimum qualifications

• Bachelor’s degree or equivalent practical experience.
• 2 years of experience in business intelligence or data analytics.
• 2 years of experience in SQL and data visualization (e.g., Looker, Tableau, Power BI, Qlik, or similar technologies).
• Experience with statistical concepts to lead experimentation frameworks (including A/B and incrementality tests) to measure and drive conversion funnel performance.

Preferred qualifications

• Experience with data warehousing or data modeling concepts.
• Experience with big data technologies (e.g., Hadoop, Spark, Python, or R).
• Experience translating business requirements into BI solutions.
• Experience explaining technical analysis to stakeholders.
• Experience with growth and scaled marketing channels.

Pay

US: $96,000 – $136,000 (USD) + 15% bonus target + equity + benefits.

Location

This role may also be located in our Playa Vista, CA campus. Applicants can share a preferred working location from the following: Mountain View, CA; New York, NY; Los Angeles, CA; San Francisco, CA.