Marketing Data Administrator

This role is a full-time, onsite position located at our office in Lindale, Texas.

About the role

The Marketing Data Administrator plays a key role in providing an excellent donor experience, the cornerstone of the Mercy Ships Marketing Strategy. The Data Administrator implements Mercy Ships data governance and hygiene standards, supports Marketing Data Team quality control efforts, and initiates and participates in all process improvement initiatives. Supports the Marketing Data Team in providing research, reports, and data analytics to all levels of Leadership. Provides training and mentoring to others on the team and in other departments.

Responsibilities

• Coordinate and execute campaign-specific marketing strategies by implementing complex, multi-step processes to compile large data sets and complicated coding that accurately represent specific audience modeling strategies.
• Execute all Cultivation, Acquisition, email, and call campaign data requirements, applying accurate audience weighting, segmentation, suppression, coding, and ask strategies.
• Incorporate data testing techniques as needed.
• Identify and assist Systems Team and Information Technology Team in resolving data integrity issues.
• Produce multiple weekly and monthly reports and process high-level daily reports.
• Determine appropriate Development Director assignments and Gift Coding as needed.
• Actively contribute to Marketing Data Team quality control and process improvement initiatives.
• Perform internal quality assurance checks for all campaigns and reports.
• Maintain and improve current process documentation; create new process documentation as needed.
• Monitor and maintain data governance according to Mercy Ships Data Standards.
• Investigate and correct data quality issues using a variety of methods and software tools.
• Support Marketing Data Manager and Marketing Data Lead in providing research, reports, and data analytics to all levels of Leadership.
• Provide training and mentoring to others on the team and in other departments.
• Maintain alignment and uphold Mercy Ships Core Values, Code of Conduct, and follow the policies and procedures published on Compass.
• Follow the model of Jesus and align with our core values by Loving God; Loving and Serving Others; Being a Person of Integrity; and a Person of Excellence in all you say and do.
• Perform other duties as assigned.

Requirements

• Strong critical thinking skills and analytical aptitude.
• Ability to interpret complex data and implement complicated processes with accuracy.
• Exceptional attention to detail and problem-solving abilities.
• Demonstrated proficiency in managing multiple processes and tasks simultaneously.
• Excellent time management and organizational skills.
• Ability to set goals, establish priorities, and meet deadlines.
• Ability to remain flexible and regularly reassess priorities.
• Aptitude to learn new processes and applications.
• Commitment to continuous learning.
• Excellent written and verbal communication skills.
• Understanding of marketing audience modeling strategies preferred.
• Supportive of Mercy Ships mission and vision and committed to its core values.
• Understand the Mercy Ships health care delivery system including the model, the message, the methods, and the metrics by which its mission is accomplished.
• Understand and apply servant leadership, work collaboratively with integrity, and demonstrate accountability.

Qualifications

• Demonstrated strong working knowledge of intermediate Excel skills (pivot tables, conditional formatting, advanced formulas, nested statements, Xlookup).
• High School diploma required. Additional relevant technical training or college coursework is preferred.
• Work experience (1+ year) in data entry and data management, preferably dealing with large data files.
• Experience with data analytics platform and/or data management software.
• Experience working in a non-profit environment preferred.
• Successful completion of Mercy Ships Entry Training will be required within the first year.

Pay

Compensation range is $20–$22/hour for U.S. hires. Actual compensation may vary dependent upon location of hire.