Marketing Coordinator - State Farm Stadium

About the role

The Marketing Coordinator will oversee graphic design and creative projects using Adobe design platforms and Canva to produce digital and print marketing materials. They will also manage and update the facility’s website and social media accounts, serving as the primary point of contact for all related promotions, initiatives, and challenges.

Responsibilities

• Maintain and update the facility’s website and social media outlets
• Serve as liaison for all website/social media related promotions, initiatives, and challenges
• Develop, maintain, and coordinate event and facility advertising programs and opportunities
• Manage venue photos and video libraries
• Develop, maintain, and coordinate event and facility advertising programs
• Develop and issue press releases and maintain updated media contact list
• Aid in coordinating public relations efforts
• Aid in the development of event marketing plans
• Aid in the development and design of facility advertising, marketing, and collateral materials
• Aid Director of Marketing and PR in the preparation of sales materials and presentations
• Assist General Manager and other departments with marketing-related activities
• Present weekly activity and event status report to Director of Marketing & PR
• Prepare corporate marketing reports and participate in monthly marketing conference calls
• Communicate clearly and concisely in the English language, both orally and in writing
• Establish and maintain cooperative-working relationships with those contacted in the course of work
• Work a flexible schedule including early mornings, evenings, weekends, holidays, and extended (long) work hours
• Update and maintain an event venue website, email database/deployments, and social media outlets
• Aid in developing event marketing plans
• Aid in developing and maintaining advertising/sponsorship opportunities
• Organize and execute public relations and social media efforts for the facility

Qualifications

• Preferably a Bachelor’s Degree from an accredited college or university with major course work in marketing, public relations, or other related field
• Preferably two years of increasingly responsible experience in marketing, preferably with a sports facility, convention center, performing arts facility, or other multi-purpose public assembly facility
• Knowledge in website maintenance and administrative tools, public relations, social media outlets and marketing, Microsoft applications, email databases, graphic design, internet software, and event ticketing platforms, media buying & promotions
• Ability to work both independently and as part of a team, self-starter, strong organizational skills, ability to prioritize and meet deadlines, organize and execute public relations and social media efforts for the facility, proficient in computer applications such as PowerPoint, Illustrator/Photoshop, Canva, and other digital asset management tools, ability to prioritize multiple projects and meet deadlines, work effectively under pressure and/or stringent schedules, ability to work with minimal supervision and to interact with all levels of staff and clients