Marketing Coordinator - Guerrilla Marketing

Responsibilities

• Identify, reach out, and secure locations such as gyms, wellness clubs, yoga studios, etc. for table events
• Organize and set up table events at local fairs, markets, and community gatherings to promote The Joint Chiropractic.
• Develop relationships with local businesses, schools, and universities to create partnership opportunities.
• Actively engage with community members to share information about our services and special offers.
• Actively engage with passersby in designated areas to promote The Joint Chiropractic New Rochelle.
• Distribute promotional materials, including grand opening and first time customer offers.
• Encourage people to redeem grand opening and first time customer promotion.
• Educate potential customers about The Joint Chiropractic offerings and the benefits of routine chiropractic care.
• Answer basic questions about store location, promotions, and brand history.
• Create excitement and urgency around the grand opening by driving foot traffic to the store.
• Maintain a positive and professional attitude while representing the brand.
• Track and report key interactions, feedback, and redemptions to the marketing team.

Qualifications

• Outgoing, approachable, and personable: You thrive on engaging with people and sparking conversations.
• Strong communication skills: Comfortable speaking to diverse audiences and promoting a brand.
• Enthusiastic and energetic: Passion for wellness and customer engagement.
• Reliable and punctual: Must be able to commit to scheduled shifts.
• Sales-driven mindset: Able to persuade and influence people to sign up and hit daily lead quota.
• Self-Starter: Ability to work independently and take initiative in a fast-paced environment.
• Comfortable making cold calls and reaching out to local organizations.
• Previous experience in street marketing, event planning, brand ambassador roles, or sales is a plus.