Marketing Coordinator, Brand & Originals

Responsibilities

• Aid in the creation and implementation of comprehensive brand marketing campaigns aligned with ESPN's strategic objectives.
• Coordinate marketing activities such as events, promotions, sponsorships, and partnerships, ensuring seamless execution and brand consistency.
• Contribute to the development of marketing materials, including presentations, promotional collateral, and digital content, adhering to ESPN's brand guidelines.
• Conduct market research and analyze consumer trends to identify opportunities for brand growth and engagement.
• Collaborate with internal teams (creative, digital, social media, and content) to develop and produce high-quality marketing assets.
• Assist in tracking and analyzing the performance of marketing campaigns, providing insights and recommendations for continuous improvement.
• Support the Brand Marketing Assoc Director in managing relationships with external agencies, vendors, and partners, ensuring deliverables are met on time and within budget.
• Stay up-to-date with industry trends, emerging technologies, and best practices in brand marketing and sports entertainment.

Requirements

• Minimum of 3 months’ experience in Marketing, Brand, or Sports Marketing.
• Passion for Marketing and sports fans.
• Experience executing Marketing campaigns with a focus on acquisition, retention, and engagement with proven results.
• Strong problem-solving skills and the ability to work in a fast-paced environment.
• Comfortable analyzing data in collaboration with Research teams.
• Great teammate with strong written and verbal communication skills.

Qualifications

• High school diploma or equivalent.
• Bachelor's Degree preferred.

Pay

The hiring range for this position in New York, NY is $56,600.00 to $75,900.00 per year based on a 40-hour work week. The amount of hours scheduled per week may vary based on business needs.

Schedule

The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors.