Marketing Content Specialist

About the role

The marketing content specialist creates compelling, donor-centered content that advances HOPE’s mission across integrated marketing campaigns and development efforts. This role is responsible for both strategic storytelling and the careful execution of high volume, shortform content—including event invitations, emails, and print and digital assets—requiring strong attention to detail and consistent proofreading.

• Working cross functionally, the marketing content specialist delivers clear, engaging copy that strengthens HOPE’s brand voice and inspires generosity in support of breaking generational poverty through the Gospel.

Responsibilities

• Promote and contribute to the fulfillment of HOPE International’s mission and vision.
• Content creation and storytelling across media formats.
• Develop donor-centered content that advances HOPE’s marketing and fundraising priorities across a variety of formats and media, including print, digital, and video.
• Translate complex programs, impact data, and theological concepts into clear, compelling narratives tailored to specific audiences and channels.
• Contribute to integrated campaigns by creating copy that supports email, web, social, video scripts, print collateral, and other marketing assets.
• Maintain a consistent brand voice and messaging aligned with HOPE’s mission of breaking generational poverty through the Gospel.
• Leverage AI as a creative thought partner to efficiently produce high-quality content that integrates marketing best practices with HOPE’s brand and voice.
• Manage multiple projects and deadlines simultaneously, providing timely and reliable content support for campaigns, events, and initiatives.
• Perform meticulous proofreading and editing to ensure accuracy, clarity, tone, and brand consistency across print, digital, and video-related materials.
• Collaborate closely with marketing, development, and cross-functional partners to review, refine, and finalize content.
• Support ongoing improvement of content processes, templates, and style standards to enhance quality and efficiency.
• Support content collection efforts by processing, organizing, and cataloging written, visual, and video assets for future use.
• Ensure content is accurately tagged, stored, and documented according to established standards to support discoverability and reuse.
• Partner with marketing and communications team members to maintain up-to-date content libraries that enable efficient storytelling and campaign execution.

Qualifications

• Personal confession of Christian faith and commitment to the mission and vision of HOPE International.
• Bachelor’s degree in a relevant field.
• Excellent written communication skills, with the ability to craft clear, compelling content for a variety of audiences, formats, and media (including print, digital, and video).
• Exceptional attention to detail, with proven ability to thoroughly proofread and edit high volume content for accuracy, clarity, tone, and brand consistency.
• Strong organizational skills and comfort managing multiple projects, deadlines, and revisions simultaneously.
• Demonstrated experience leveraging AI as a creative thought partner to increase efficiency and align content to marketing best practices.
• Experience collaborating cross-functionally with marketing, development, and creative partners.
• Ability to produce both strategic storytelling and shortform, tactical content such as event invitations and donor communications.
• Strong interpersonal skills and the ability to receive and incorporate feedback with professionalism and flexibility.
• Self-directed, dependable, and able to balance creativity with operational rigor.