Marketing & Content Coordinator

We need to output HTML fragment with sections: About the role (but we already have heading? The instruction: use

for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). Do NOT repeat the job title as a heading (the page already shows it) and do NOT put Job ID / requisition numbers as headings — fold minor metadata into a short

or drop it. We need to include sections only when posting has real specific content. We have content for About the role (the description). Also Responsibilities (What You'll Do). Also maybe Skills (What We're Looking For). Also maybe Schedule (they gave schedule). Also maybe Benefits? Not given. Pay: they gave $15–$18/hr. So we can include Pay section. Benefits: not given. So we omit Benefits. We need to preserve all substantive information, not invent or summarize away detail. Remove boilerplate: cookie/navigation/legal/EEO etc. Not present. We need to use

• for any list of duties/requirements/benefits, and

  for prose. We need to output only HTML fragment, no /, no markdown fences. We need to include headings as

  . For each section we need to include content. Let's extract: About the role: The paragraph after "About the Role" includes description: Part-time, hybrid role (up to 8 hrs/week, $15–$18/hr) for a creative self-starter in the St. Louis area. You'll create short-form content, manage our social calendar, attend local business events, interview entrepreneurs, and help spread the word about VBA programs like software grants and the Business Navigator. No years of experience required — portfolios, school projects, and personal content all count. This is an entry-level, part-time position designed for someone who wants hands-on experience in marketing, content creation, community outreach, brand development, and small-business technology. This is not a traditional desk-only marketing position. Some work can be completed remotely, including editing content, scheduling posts, researching opportunities, planning campaigns, and reviewing performance. However, this position is based in the St. Louis area because we also want this person to get into the community. The Marketing & Content Coordinator may attend local business events, meet entrepreneurs, interview business owners, capture content, promote VBA programs and software grants, and introduce VBA to organizations and communities that may benefit from what we offer. The overall responsibility of this position is simple: help more people know VBA exists. We can put that in

  . Responsibilities: The "What You'll Do" section includes bullet points grouped under headings: Content Creation, Content Scheduling & Management, Community Outreach & Brand Awareness, Software Grant & Program Awareness, Business Navigator Awareness, Podcast, Interviews & Storytelling, Product & Solution Awareness, Marketing Philosophy, This Is Not a Sales Position, Marketing Performance & Reporting. We need to turn these into a list (

  • ) for duties. Probably combine all bullet points into a single list, preserving details. Could also separate sub-sections but instruction: use
    • for any list of duties/requirements/benefits. So we can make one
      with many
      • items. We need to extract each bullet: Content Creation: - Create social media posts, graphics, captions, short-form videos, and other digital content. - Record and edit Reels, TikToks, Shorts, interviews, product demonstrations, and behind-the-scenes content. - Capture photos and video at VBA activities, community events, interviews, meetings, and approved client activities. - Turn company updates, customer questions, business tips, and conversations into useful content. - Create educational content that provides value even when VBA is not directly promoting a product. - Help tell the stories of entrepreneurs, businesses, customers, employees, and community partners. - Maintain VBA's brand standards, voice, values, and messaging. Content Scheduling & Management: - Maintain a weekly and monthly content calendar. - Schedule approved content across VBA's selected social media platforms. - Organize photos, videos, graphics, interview footage, and other marketing assets. - Monitor upcoming campaigns, events, launches, and company announcements. - Repurpose existing content instead of always starting from scratch. Community Outreach & Brand Awareness: - Research free and low-cost networking events, workshops, meetups, community programs, and conferences. - Recommend and attend approved events as a representative of VBA. - Introduce VBA to entrepreneurs, small-business owners, organizations, community leaders, and potential partners. - Identify potential partnerships, podcast guests, interview opportunities, and customer stories. - Follow up appropriately and route opportunities to the right VBA team member. - The goal of outreach is not to pressure someone into buying something. The goal is to build awareness, relationships, trust, and opportunities. Software Grant & Program Awareness: - Learn about currently available VBA software grants and programs and create approved content explaining them. - Identify businesses, organizations, schools, and communities that may benefit from these opportunities. - Help direct interested applicants to the correct website, application, assessment, or VBA team member. - Help promote application deadlines and program updates and track interest generated. - The coordinator does not determine eligibility or approve applications, and may never guarantee someone a grant, discount, sponsorship, partnership, or special pricing. Business Navigator Awareness: - Create content around common business challenges and promote the Business Navigator when appropriate. - Encourage business owners to explore their needs before selecting a product. - Help leadership identify recurring questions and challenges heard in the community. Podcast, Interviews & Storytelling: - Assist with VBA Vision content, help capture podcast footage, and turn longer conversations into short-form clips. - Create quotes, graphics, captions, and educational content from interviews. - Interview entrepreneurs and small-business owners and capture community stories. Product & Solution Awareness: - VBA's ecosystem may include Venovax, Kreadiv, Kreadiv Next, VBA Core, the Business Navigator, and future VBA products. You are not expected to become a technical expert — just to understand what problem each solves, who it could help, and when it is appropriate to talk about it. Marketing Philosophy: - Problem to Education to Helpful Solution to Trust to Opportunity. Not Product, Product, Product, Buy Now. Our goal is to build trust by being useful. This Is Not a Sales Position: - This role supports business growth but is not a commissioned sales role. You will not be expected to pressure people into purchasing, negotiate contracts, change pricing, promise discounts, or guarantee grants, partnerships, or sponsorships. When someone is ready for a deeper conversation, you connect them with the right VBA team member. Marketing Performance & Reporting: - You may help track content published, reach, engagement, website traffic, Business Navigator activity, grant inquiries, events attended, new connections, leads, demo or consultation requests, and campaign performance, plus a simple monthly summary of what worked and what should be tested next. We'll include all these as
      • . What We're Looking For (Skills/Qualifications): Paragraph: You do not need years of professional marketing experience. We are looking for someone creative, reliable, organized, curious, comfortable meeting new people and attending community events, familiar with social media, comfortable creating short-form content and learning Canva and basic video editing, able to manage priorities within limited weekly hours, and professional when representing VBA in public. Marketing students, communications students, recent graduates, and early-career professionals are encouraged to apply. Preferred Skills: Helpful but not required: social media management, Canva, short-form video editing, photography or videography, TikTok, Instagram Reels, YouTube Shorts, LinkedIn, Facebook, interviewing, event marketing, community outreach, networking, content planning, copywriting, podcast content, and marketing analytics. A portfolio, personal social media work, school projects, or freelance work may be considered in place of formal experience. We can treat this as Skills section: maybe combine required and preferred into a list? Could separate but instruction: use
        • for any list of duties/requirements/benefits. So we can make a list for Skills/Qualifications. We'll extract each item as separate
        • . Required skills/qualities: - creative - reliable - organized - curious - comfortable meeting new people and attending community events - familiar with social media - comfortable creating short-form content and learning Canva and basic video editing - able to manage priorities within limited weekly hours - professional when representing VBA in public Preferred skills (helpful but not required): - social media management - Canva - short-form video editing - photography or videography - TikTok - Instagram Reels - YouTube Shorts - LinkedIn - Facebook - interviewing - event marketing - community outreach - networking - content planning - copywriting - podcast content - marketing analytics - A portfolio, personal social media work, school projects, or freelance work may be considered in place of formal experience. We could include that as a list item. Schedule: They gave schedule: up to 8 hours per week, may vary, some approved evening or weekend events may occasionally be required. All working hours must be properly recorded. We can put that in a

          under Schedule heading. Pay: $15–$18/hr (mentioned in About the role). We'll create Pay section with that. We must not repeat job title as heading. Not needed. We must not include Job ID etc. We must not include boilerplate. Now produce HTML:

          About the role

          Part-time, hybrid role (up to 8 hrs/week, $15–$18/hr) for a creative self-starter in the St. Louis area. You'll create short-form content, manage our social calendar, attend local business events, interview entrepreneurs, and help spread the word about VBA programs like software grants and the Business Navigator. No years of experience required — portfolios, school projects, and personal content all count. This is an entry-level, part-time position designed for someone who wants hands-on experience in marketing, content creation, community outreach, brand development, and small-business technology. This is not a traditional desk-only marketing position. Some work can be completed remotely, including editing content, scheduling posts, researching opportunities, planning campaigns, and reviewing performance. However, this position is based in the St. Louis area because we also want this person to get into the community. The Marketing & Content Coordinator may attend local business events, meet entrepreneurs, interview business owners, capture content, promote VBA programs and software grants, and introduce VBA to organizations and communities that may benefit from what we offer. The overall responsibility of this position is simple: help more people know VBA exists.

          Responsibilities

          • Create social media posts, graphics, captions, short-form videos, and other digital content.
          • Record and edit Reels, TikToks, Shorts, interviews, product demonstrations, and behind-the-scenes content.
          • Capture photos and video at VBA activities, community events, interviews, meetings, and approved client activities.
          • Turn company updates, customer questions, business tips, and conversations into useful content.
          • Create educational content that provides value even when VBA is not directly promoting a product.
          • Help tell the stories of entrepreneurs, businesses, customers, employees, and community partners.
          • Maintain VBA's brand standards, voice, values, and messaging.
          • Maintain a weekly and monthly content calendar.
          • Schedule approved content across VBA's selected social media platforms.
          • Organize photos, videos, graphics, interview footage, and other marketing assets.
          • Monitor upcoming campaigns, events, launches, and company announcements.
          • Repurpose existing content instead of always starting from scratch.
          • Research free and low-cost networking events, workshops, meetups, community programs, and conferences.
          • Recommend and attend approved events as a representative of VBA.
          • Introduce VBA to entrepreneurs, small-business owners, organizations, community