Marketing Consultant (EST or CST)

Key Responsibilities

• Execute multi-channel campaigns aligned to RPO strategy and commercial priorities, with a focus on driving engagement, lead generation, and pipeline progression
• Develop high-impact marketing materials (e.g. case studies, fact sheets, videos) that strengthen client conversations and clearly articulate our solution value
• Tailor campaigns and content for priority industries and regions to support targeted sales engagement and account-based activity
• Create and promote thought leadership content (e.g. articles, advertorials) that positions Korn Ferry as a credible partner in addressing key client challenges and market trends
• Partner with Sales and Client Account teams to support industry and client events, including content development, audience targeting, and follow-up to maximize commercial outcomes
• Collaborate with Global Marketing to develop solution-focused landing pages optimized for conversion and aligned to campaign objectives
• Coordinate analyst and partnership activities to enhance market credibility and support sales positioning in competitive opportunities
• Track and report on campaign, content, and event performance, with a focus on lead generation, engagement, and contribution to pipeline
• Monitor competitor activity and market trends to inform messaging, strengthen differentiation, and support business growth

Requirements

• 3+ years of marketing experience
• Excellent writing and editing experience creating clear, compelling and client-focused content
• A high school diploma; 4-year degree preferred
• Familiarity with business solutions and tech marketing and an understanding of B2B marketing principles
• Located in eastern or central time zone

Preferred Experience

• Experience with Salesforce and generative AI platforms
• Global marketing experience within a corporate or advertising agency setting, or professional services
• Experience working with advertising agencies and outside vendors