Marketing & Communications - Web Developer

Responsibilities

• Manage and maintain D’Youville’s primary website and related web properties.
• Publish and update content (text, images, video, embeds) within the CMS (Drupal).
• Apply SEO and LMM (Large Language Model) optimization best practices, including metadata, internal linking, structured formatting, and content organization.
• Conduct regular content audits to ensure accuracy, consistency, and performance.
• Collaborate with campus partners to gather updates and maintain current academic and program information.
• Ensure all web content aligns with institutional brand standards and messaging.
• Develop and implement front-end enhancements using HTML, CSS, and JavaScript.
• Build and maintain Drupal templates, components, and modules.
• Support development within Slate, including landing pages and email templates.
• Troubleshoot and resolve website issues across web properties.
• Manage CMS performance, hosting, and uptime to ensure a reliable user experience.
• Maintain website security and respond to vulnerabilities or breaches as needed.
• Ensure compliance with accessibility standards (e.g., WCAG) and applicable regulations.
• Continuously improve site usability and functionality based on user behavior and feedback.
• Monitor SEO performance and search visibility.
• Track website analytics (e.g., Google Analytics) and recommend improvements to engagement and conversion.

Requirements

• Education: Bachelor’s degree in a related field or equivalent practical experience.
• Experience: 2–5+ years of experience managing and developing websites, preferably in a CMS environment (Drupal preferred).
• Skills & Abilities: Proficiency in HTML, CSS, and JavaScript; experience publishing and managing structured content within a CMSS; strong understanding of SEO best practices and web usability principles; ability to manage multiple projects and collaborate across teams.
• Physical & Environmental: Handle multiple tasks and priorities at once while solving problems and being innovative; must possess a student-centered personal philosophy; ability to work occasional evening or weekend hours; uphold and abide by D’Youville University policies and procedures, including but not limited to Title IX and Information Security, including but not limited to FERPA and other state and federal guidelines and mandates.

Qualifications

• Must be legally authorized to work in New York State.

Benefits

This position demands accuracy, honesty, integrity, and the ability to support the mission, vision, and purpose of D’Youville University.

Skills

• Experience with Drupal development (themes, modules, or site building).
• Familiarity with Slate or similar CRM/marketing automation platforms.
• Understanding of web accessibility standards (WCAG).

Pay

$65,000 - $80,000 Annually