Marketing Communications Specialist

Primary Duties & Responsibilities

• Develop and manage communication materials, including newsletters, press releases, email campaigns, and website content.
• Ensure messaging aligns with the company’s brand, values, and business objectives.
• Assist in the development of corporate presentations, reports, and executive messaging.
• Serve as a liaison between the company and media outlets, responding to inquiries and coordinating interviews.
• Monitor media coverage and manage crisis communication when necessary.
• Develop and execute social media campaigns to promote new home communities, events, and corporate initiatives.
• Collaborate with the marketing team to create promotional materials, including brochures, blog posts, and video content.
• Support event planning and community outreach efforts to enhance brand visibility.
• Ensure brand consistency across all communication platforms.
• Utilize Canva to draft, design, and edit high-quality communications materials, presentations, and marketing assets.
• Capture, edit, and produce engaging video content for internal communications, events, and digital campaigns.
• Support monthly town halls, including presentation development, logistics coordination, and partnering with IT to ensure seamless technical execution.
• Support leadership events through logistics planning, vendor coordination, and on-site execution.
• Cook up employee engagement event logistics for Marketing team and HQ employees, including planning, vendor coordination, scheduling, and on-site execution.
• Support management of the company store, including inventory tracking, ordering, and administrative operations.
• Develop and maintain monthly snapshot reports to support metrics tracking and communications performance reporting.

Skills & Abilities

• Excellent writing, editing, and storytelling skills.
• Strong knowledge of social media platforms and digital marketing strategies.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.

Education & Experience

• Bachelor’s degree in Communications, Public Relations, Marketing, or a related field.
• 2-5 years of experience in corporate communications, PR, or marketing, preferably in real estate or homebuilding.
• Proficiency in content management systems (CMS), email marketing platforms, and design tools (e.g., Canva, Adobe Creative Suite) is a plus.
• Experience with media relations and public speaking is a plus.