Marketing Communications Manager - Dealer Business Unit
Description
The Best Experience Company is North America's premier window covering company, dedicated to creating the Best Experience for associates, consumers, and business partners. The Dealer team, a dynamic group of sales professionals, focuses on growing sales profitably and building long-term customer relationships with independent dealers.
Mission
The Marketing Communications Manager drives clear, consistent, and impactful messaging that strengthens dealer engagement and supports sales growth. This role oversees all internal and external communications for the dealer business unit, ensuring alignment with strategic objectives, enhancing brand presence, and fostering collaboration across stakeholders.
Objectives & Outcomes
Strategic Communication Planning: Develop and execute communication strategies and messages aligned with business objectives and dealer sales goals.
Internal Communications: Create messaging that informs, engages, and motivates internal teams, ensuring alignment and clarity across the organization.
External Communications: Manage dealer-facing communications, including announcements, campaigns, and updates that drive engagement and sales performance.
Content Development: Oversee creation of high-quality content for multiple channels (email, web, social, presentations, events), both for internal and external audiences.
Stakeholder Collaboration: Partner with sales, marketing, corporate communications, brand managers, product management, and leadership teams to deliver timely, relevant, and impactful messaging.
Measurement and Optimization: Track communication effectiveness and continuously refine strategies for maximum impact.
Requirements
Education & Experience: Bachelor’s degree in marketing, communications, or business; 8+ years of professional communications experience; experience selling or marketing consumer products to individual business owners preferred.
Knowledge, Skills & Abilities: Human Relations, Analytical, Strategic, Communication, Influential.
How We Work to Deliver a Best Experience
Culture: We do the right thing, always.
Core Values: Empowerment, Ownership, Leadership, One Team, Customer First, Continuous Innovation, Speed.
Cultural Behaviors: Trust our people, take responsibility for our roles and actions, lead by example, talk direct with respect, consider customers' needs first, learn, innovate, improve, define priorities, operate with urgency and agility.