Marketing Communications Manager
About the role
Meyer Najem is seeking a Marketing Communication Manager to join our marketing team. This role develops and executes Meyer Najem's communications plan and supports the corporate side of the marketing function. Strategic direction is set by the Director of Marketing through the marketing plan, and this role works in partnership with the Director and marketing team to translate that direction into content plans, campaigns, and consistent day-to-day execution across social media, thought leadership, website, and corporate marketing. This position will have focused attention on brand storytelling and digital presence. The ideal candidate is a strong writer, a disciplined content planner, and a collaborative partner who can source stories from across the organization and turn them into consistent, on-brand communication.
Company Overview: Meyer Najem is 100% employee owned (ESOP). Our mission is to achieve excellence by completing safe and successful projects that serve the community with distinction. We achieve this by inspiring and serving clients through teamwork, integrity, quality, creativity, and well executed projects - always staying true to our culture and values. We have been voted a Top Workplace since 2009. We have enjoyed tremendous success and growth, operating in diverse commercial, multi-family, hospitality, institutional, healthcare and senior living markets.
Responsibilities
- Develop firm-level content that advances the ESOP story, rankings, awards, and market wins
- Apply and uphold Meyer Najem brand standards, including the style guide, across all corporate content
- Partner with internal teams on correct brand application across presentations, signage, apparel, and digital platforms
- Manage email marketing campaigns, including list management, distribution, and reporting
- Research and prepare award submissions, and leverage wins for public relations, recruiting, and marketing
- Source and develop content from internal subject-matter experts, including self-perform, VDC, building performance, safety, and quality, as well as Market EVPs/BD and Execs
- Write and edit articles, blog posts, white papers, project features, and newsletters
- Ghostwrite and collaborate with leadership and project teams to elevate firm expertise
- Draft and distribute press releases, and support media inquiries and community announcements
- Develop Meyer Najem’s social media plan across platforms, with LinkedIn as the primary channel, under the direction of the Director of Marketing
- Manager is responsible for review, posting, and drive of analytics for reporting
- Maintain a rolling editorial calendar balancing project milestones, people and culture, community involvement, recruiting, and thought leadership
- Partner with the Marketing Coordinator to execute. Manager may create, schedule, and/or publish content, including copywriting, image selection, and basic graphic production
- Establish posting cadence and content standards, and coordinate employee and leadership amplification
- Monitor engagement, respond to comments and messages, and escalate issues appropriately
- Track performance, report monthly against agreed metrics, and recommend adjustments to the Director of