Marketing Communications Coordinator

Marketing Communications Coordinator – Aurora, Ohio

About the role

This position blends content creation, campaign coordination, social media management, and event support to help deliver a consistent and compelling customer experience. The ideal candidate brings strong written communication, creative problem‑solving, and the ability to manage multiple priorities in a fast‑paced marketing environment.

Responsibilities

• Manage the company’s presence across key social platforms by creating, scheduling, and posting content tailored to each audience and channel.
• Build and maintain content plans that align with seasonal promotions, product introductions, educational initiatives, and broader marketing priorities.
• Interact with online communities by monitoring activity, addressing inquiries when appropriate, and encouraging engagement with customers, dealers, influencers, and brand supporters.
• Partner with internal teams such as sales and product management to amplify campaigns, highlight offerings, and communicate program updates effectively.
• Contribute to the execution of trade shows, dealer‑facing programs, conferences, and company events through promotional support before and after each event.
• Keep website pages and marketing assets up to date so product details and brand messaging remain accurate and relevant.
• Review digital and social performance metrics, identify trends, and recommend adjustments that improve reach, engagement, and campaign results.
• Coordinate operational details for contractor training sessions, including registration tracking, scheduling, materials preparation, instructor support, and attendee communication.
• Assist with the planning and delivery of the annual customer conference by helping manage vendors, registration, presentation materials, attendee communications, and follow‑up activities.

Requirements

• At least 2 years of experience in marketing, communications, social media, or a related field.
• Demonstrated ability to develop content for social media, email marketing, and broader marketing communication efforts.
• Experience supporting events, training coordination, or conference logistics in a structured setting.
• Proficiency with marketing and creative tools such as HubSpot, Canva, Adobe Creative Cloud, Photoshop, Illustrator, or InDesign.
• Familiarity with project and workflow platforms such as monday.com to manage timelines and deliverables.
• Strong written and verbal communication skills with the ability to tailor messaging for different audiences.
• Organized and self‑directed approach with the ability to balance multiple projects and deadlines effectively.

Qualifications

• Bachelor’s degree in Marketing, Communications, Digital Media, Business, or a related field preferred, or comparable experience.
• 2‑5 years of marketing and social media experience in a company role.
• Exceptional written, editing, and verbal communication skills.
• Strong organizational and project management abilities with attention to detail.
• Ability to manage multiple projects and deadlines in a fast‑paced environment.
• Creative thinker with excellent problem‑solving skills.
• Occasional travel (approximately 10‑20%) for trade shows, company events, and content creation.

Preferred Experience

• Experience with Meta Business Suite, LinkedIn Campaign Manager, Google Analytics, and social media scheduling platforms.
• Proficiency with HubSpot, Monday.com, Canva, and Adobe Creative Cloud (Photoshop, Illustrator, InDesign, or Premiere Pro).
• Experience with email marketing platforms such as HubSpot, Constant Contact, or similar.
• Basic knowledge of SEO, paid digital advertising, and website content management systems.
• Photography and short‑form video production/editing experience.
• Experience in the outdoor living, pond, aquarium, landscape, consumer products, or B2B industries is a plus.