Marketing Associate

Description Overview

The Marketing Associate at Red Rover supports the execution, coordination, and day-to-day operations of the marketing organization. They play a crucial role in helping ongoing campaigns, programs, and initiatives stay organized, execute successfully, and align across marketing and cross-functional teams. This role collaborates across teams, contributing to various marketing initiatives and projects.

What You’ll Do

• Marketing campaign & program support: Support the planning, coordination, and execution of integrated marketing campaigns and strategic initiatives across multiple marketing programs.

• Email campaign preparation and scheduling, webinar coordination and preparation, campaign timelines, promotional communications, marketing calendar coordination, campaign asset coordination, website & CRM management, and cross-functional coordination.

• Cross-functional coordination & team support: Help coordinate projects, communication, and day-to-day marketing initiatives across sales, SDR, and marketing teams.

• Event & field marketing support: Support the planning and execution of webinars, conferences, customer events, regional marketing initiatives, and field marketing programs.

• Content & marketing asset coordination: Support the marketing organization in publishing and maintaining marketing content library and sales resources across multiple channels.

• Marketing operations & team organization: Help maintain the operational foundation that keeps the marketing organization running efficiently.

• Professional growth & continuous learning: Take an active role in developing marketing knowledge and expanding level of responsibilities over time.

Requirements

• Qualifications: 0-3 years of experience in marketing, communications, business, customer-facing roles, events, or related fields. Bachelor's degree in Marketing, Communications, Business, or related field preferred. Strong organizational skills with exceptional attention to detail, proven project management skills preferred. Excellent written and verbal communication skills. Positive attitude with a willingness to learn and take initiative. Ability to manage multiple priorities in a fast-paced, collaborative environment. Strong follow-through and reliability. Comfortable working cross-functionally with multiple teams. Familiarity with Microsoft Office and SharePoint/OneDrive. Experience with Canva, HubSpot, or similar marketing platforms and tools is a plus. Interest in SaaS, education technology, or B2B marketing environments preferred.

Bonus Skills

• Experience supporting marketing campaigns, events, or social media initiatives.

• Familiarity with email marketing platforms or marketing automation tools.

• Basic graphic design experience using Canva or Adobe Express.

• Experience with project management platforms such as Asana, Monday.com, or Airtable.

• Interest in AI tools that improve marketing productivity and execution.

• Exposure to CRM platforms such as HubSpot or Salesforce.

• Experience working with K-12 education or other mission-driven organizations.