MARKETING ANALYTICS ANALYST

Join Dal-Tile, the largest manufacturer of tile and natural stone in the United States and a subsidiary of Mohawk Industries. Our close-knit team of dedicated professionals fosters a family-friendly work environment, promotes from within, and offers unique benefits that support both professional growth and a productive life outside of work.

About the role

The Marketing Analytics Analyst will collaborate with marketing team members to understand digital goals and provide insights for business decision-making. This role requires a passion for analytical reporting, staying updated on digital developments, and a strong understanding of digital domains and features to track performance.

Applicants must be authorized to work for any employer in the U.S. Relocation assistance is not provided; candidates are expected to relocate on their own within three weeks of offer acceptance. This is a direct hire role, not open to contractors or agencies.

Responsibilities

• Manage tagging strategy and implementation across the web.
• Analyze and provide data-driven insights to inform digital marketing strategies.
• Track, measure, analyze, and report on digital marketing programs.
• Build dashboards and explore data sets using analytics platforms to make recommendations based on performance.
• Proactively identify and surface data and customer insights, providing actionable recommendations.
• Support regular and ad-hoc reporting for campaigns, channels, website, and conversion funnel performance on a weekly and monthly basis.
• Perform data analysis for various web projects and ad-hoc requests.

Requirements

• BA/BS degree in marketing, statistics, or other quantitative discipline.
• 3 to 4 years of experience managing analytics for websites and analyzing campaigns, including programmatic, social media, and email marketing.
• Prior experience with Google Tag Manager or similar tools.
• Hands-on experience creating dashboards from web analytics tools or other analytics platforms.

Skills

• Proficiency in Google Analytics and digital media platform analytics (Google Ads, Facebook, DSPs).
• Experience with data visualization solutions such as Google Data Studio, Domo, Tableau, or Power BI.
• Ability to discover, analyze, and clearly communicate data insights for action.
• Excellent communication skills.
• Forward-thinking, well-organized, and detail-oriented.

Schedule

Employees are required to report to the office 4 days a week at 7834 CF Hawn Freeway, Dallas, Texas 75217.

Benefits

• Competitive salary.
• Comprehensive benefits package.
• Company match on 401k.
• Employee purchase discount.
• Tuition reimbursement.