Marketing Analyst (Bangkok Based, relocation provided)
About the role
The Performance Marketing Team of Agoda is seeking a skilled individual to join our dynamic and innovative team. This role involves experimenting with various digital marketing strategies, including text ads, bidding, and campaign structures on major search engines and social media platforms. The ideal candidate will also be responsible for analyzing large datasets, developing models for optimization, and creating dashboards for account managers.
Responsibilities
- Experiment with text ads, bidding, and campaign structures on Google, Bing, Baidu, Naver, and other search engines.
- Adapt to new product features and roll out changes from successful tests.
- Test, analyze, and optimize campaigns on Facebook, Twitter, Instagram, and other platforms.
- Analyze the vast amounts of data generated by experiments, develop models for optimization, and build dashboards for account managers.
Requirements
- Bachelor’s Degree or higher from a top university in a quantitative subject (computer science, mathematics, engineering, statistics, or science).
- Fluency in English.
- Good numerical reasoning skills.
- Proficiency in Excel.
- Intellectual curiosity.
It's Great if you Have
- Exposure to one or more data analysis packages or databases, such as SAS, R, SPSS, Python, VBA, SQL.
- Experience in digital marketing.
- Academic research experience.
Qualifications
- Exposure to one or more data analysis packages or databases, such as SAS, R, SPSS, Python, VBA, SQL.
- Experience in digital marketing.
- Academic research experience.
Skills
- Data representation
- Data analysis
- SQL
- Data mining
- Data science
- R (programming language)
- Tableau
- Analytical skills
- Data visualization
- Databases
- Business analysis
- Business intelligence (BI)
- Microsoft SQL Server
Benefits
No specific benefits are mentioned in the job posting.
Pay
No specific pay information is provided in the job posting.
Schedule
No specific schedule information is provided in the job posting.
Discover More About Working At Agoda
Discover More About Working At Agoda
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Equal Opportunity Employer
At Agoda, we are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.
Disclaimer
We do not accept any terms or conditions, nor do we recognize any agency’s representation of a candidate, from unsolicited third-party or agency submissions. If we receive unsolicited or speculative CVs, we reserve the right to contact and hire the candidate directly without any obligation to pay a recruitment fee.