Marketing Analyst

About the role

Responsible for executing trade marketing, brand management, and marketing communication activities that support the company’s commercial growth in the U.S. market. This role manages practical day-to-day actions such as developing trade materials, coordinating promotions with distributors and retailers, creating marketing content, and ensuring consistent brand messaging across digital and physical channels.

Responsibilities

• Support the implementation of brand guidelines in the U.S. market by assisting in the adaptation of global materials, maintaining visual identity assets, and tracking basic competitive benchmarks.
• Develop and deploy communication materials and campaigns—digital, print, and event-related—to strengthen brand presence and commercial messaging.
• Analyze market, customer, and sales data to produce marketing insights, performance reports, and KPI tracking that support strategic marketing and commercial decisions.
• Partner with sales, product, operations, and external agencies to coordinate marketing plans, support product launches, and ensure effective execution.
• Plan and execute communication strategies across digital, social media, trade publications, and industry platforms.
• Coordinate marketing collateral for trade shows, conventions, customer meetings, and field events.
• Maintain the marketing calendar and align campaigns with commercial priorities.

Requirements

• Completed Bachelor's degree with a specialization related to the field of activity.
• 2–5 years of marketing experience, preferably in consumer goods, building materials, manufacturing, or distribution-driven industries.

Benefits

• Paid Time Off
• 401(k)
• Medical, Dental, Vision Coverage
• Life Insurance (Self and Spouse/Children)
• STD and LTD Insurance
• Other benefits

Pay

The salary range listed is provided as a good-faith estimate for this position. Final compensation will be determined based on relevant skills, experience, and job-related qualifications.