Marketing Administrator
One Hour Heating & Air Conditioning · Columbia, MD · 2 mo ago
On-siteSalesFull-time
Benefits
- 401(k)
- Dental insurance
- Health insurance
About the role
Note: This is NOT a work from home position.
Primary responsibilities
- Aid in developing and maintaining the company's marketing calendar for marketing initiatives and campaigns.
- Implement and monitor Digital Marketing strategies for LSA's, Branded Search and directories, and budgets associated with each.
- Develop and maintain Company Google Business Profiles to increase profile rankings.
- Aid in social media, website and business profile content creation, growth strategies and visual media production.
- Respond to client reviews and social media interactions.
- Aid office staff in completing daily organizational duties.
- Participate in weekly marketing meetings with Corporate marketing managers
- Participate in monthly marketing meetings with other brand and franchise owners
- Prepare weekly reports on marketing performance to ensure company leads, call volume and marketing KPIs
- Develop and manage marketing and sales collateral for technical and sales staff
- Maintain a professional image at all times by:
- Wearing only company approved and provided apparel.
- Following safety policies and procedures.
- Abiding by ALL standards of performance and code of ethics.
- Maintaining a courteous demeanor with all customers and associates.
- Maintaining company vehicles, ensuring cleanliness and organization, both inside and out.
- Respecting the customer’s property.
Required knowledge, skills, and abilities
- Unapologetically creative and willing to do what it takes to get the work done
- Two years marketing experience is required
- One year Digital Marketing dealing with LSA's, Directory and Branded Social Media management is required
- One year Social Media Marketing, including Facebook, Instagram and Constant Contact, is a plus
- Small business environment is a plus, as you will be assisting other departments
- One to two years of previous sales experience is a plus
- Two plus years experience with content creation with focus in graphic design (Canva, Adobe Creative Suite, etc.)
- Highly organized with a strong attention to detail.
Education and certification requirements
- High School Diploma or GED.
Prior qualifications
- Bachelor Degree