Market Specialist, NC

About the role

The Market Specialist supports sales execution across all channels in the North Carolina region. This position is responsible for lead selling, including key account headquarter calls, and assisting with distributor management. The ideal candidate is a strategic thinker with a background in distributor/account management, program execution, and beverage alcohol. The role requires routine travel within assigned markets, specifically between multiple wholesalers and high‑volume accounts. Candidates must reside in the Charlotte or Raleigh/Durham metro areas.

Responsibilities

• Lead selling and key account management within assigned geography.
• Build relationships with execution and field‑level distributor management; establish optimal business rhythm at all levels within the distributor network.
• Collaborate with TWG National Account teams (off‑premise and on‑premise chains) to maximize national and regional accounts.
• Schedule and lead effective distributor general sales meetings.
• Introduce creative sales execution concepts, share successful practices across state lines/regions, and aspire to be a leader in best practices.
• Assist with national field surveys – local scheduling and execution.
• Manage state‑level FSO scorecard performance.
• Ensure TWG new‑item and monthly retail priority execution is achieved.
• Manage assigned budgets, including incentives, samples, demos, tastings, travel, entertainment, and other departmental expenses.
• Administrative duties: wholesaler inventory management, monthly CPR, phasing calendar, maintaining key account list, and tracking relevant travel and entertainment expenses on a weekly basis.
• Assist in executing sales strategy, pricing, and key initiatives for all assigned sales channels.
• Ensure all sales practices comply with state and company policies and laws.
• Additional responsibilities as assigned by the State Manager.

Qualifications

• Ability to travel with overnight stays.
• 3+ years of field sales experience with a supplier or distributor.
• Retailer lead‑selling experience is a plus.
• Intermediate wine knowledge or related certifications preferred.
• Proficiency with Nielsen, Excel, PowerPoint, Teams, and Word.
• Bachelor’s degree.
• Strong analytical thinking and problem‑solving skills.
• Must meet minimum insurance requirements with a clean motor‑vehicle record.
• Proactive spirit with strong initiative.
• Well‑organized; able to work independently and in a team environment; flexible to changes in the wine industry.
• Ability to thrive in a dynamic, entrepreneurial environment.
• Support and model all company procedures and policies.

Physical Demands

The position operates in a professional office environment and requires tasks involving bending, stooping, standing, and twisting. The employee must be able to lift and carry up to 55 lb. Travel is required to work with distributors, survey markets within the region, and attend various industry or company events. A clean driving record and compliance with minimum state insurance requirements are mandatory.

Compensation

Hiring Salary Range: $62,320 – $93,480. Actual compensation will be based on factors such as experience, skills, knowledge, abilities, education, and other position‑related considerations.