Market Research Specialist

About the role

The Market Research Specialist operates within the Marketing team, contributing specialized market research expertise to support marketing strategy, campaigns, brand identity, lead generation, email/direct marketing, content, events, market research, and analytics. This role ensures data and reporting reliability while maintaining clear separation between confirmed facts, pending dependencies, and exceptions.

Responsibilities

• Coordinate market research activities with dashboard reporting, ensuring each checkpoint includes a visible source, owner, status, and next action within the marketing context.
• Review and track documentation for market research processes, maintaining visibility of source, owner, status, and next steps.
• Document data validation with deadline management, ensuring accuracy and timeliness in market research deliverables.
• Maintain comprehensive documentation and reporting for all market research activities.
• Reconcile quality control with workflow management to ensure data integrity and process compliance.
• Apply data accuracy standards without losing track of evidence or deadlines.
• Document process compliance and escalate issues with clear reasoning, ensuring decisions are traceable within the marketing context.
• Exercise judgment in follow-up actions, particularly when market research depends on external confirmations rather than assumptions.
• Ensure role-specific handoffs meet the combined standards of data analysis, process compliance, and workflow management before considering work complete.

Qualities and working strengths

• Strong focus on market research, ensuring data and reporting reliability under the demands of marketing strategy and execution.
• Ability to use workflow tools and data analysis confidently within the marketing context.
• Commitment to process compliance and issue escalation with clear documentation.
• Judgment in distinguishing confirmed facts from pending dependencies, avoiding assumptions in follow-up actions.

Position details

This is a full-time, associate-level role. The position is 100% remote within the United States.

Pay

Base salary: $50,000–$75,000 per year.