Jobs · Business Development

Market Manager - Northern California

Vita Coco · San Francisco, CA · 2 mo ago
RemoteRemoteBusiness Development$60k–$70k/yrFull-time

Responsibilities

  • Develop Distributor Business Plans at all branches to ensure alignment on business objectives (annually, quarterly, and monthly).
  • Lead innovation launches.
  • Drive execution to achieve volume, distribution, and retail execution targets.
  • Manage market blitzes and develop strategies for prioritization and execution.
  • Create action plans to address gaps in performance.
  • Manage all POS needs and ensure proper and timely execution.

People & Distributor Management

  • Provide consistent communication around performance against distribution targets and display programs.
  • Congduct business reviews and establish the appropriate cadence for each.
  • Generate reports as needed for local markets.
  • Lead Retail Sales Managers to manage important retail outlets (where applicable)
  • Guide activity, provide performance feedback, and recommend development plans.
  • Build and maintain relationships with distributors to increase share of mind across all levels of their organizations.
  • Develop a strong partnership with the Market Development team, ensuring they have the distributor support and resources needed to excel at retail.

Key Competencies

  • Build strong relationships with distributor partners and internal teams.
  • Influence cross-functional partners, drive execution, and align with stakeholders.
  • Take accountability for market performance, proactively identifying gaps and implementing solutions.
  • Provide hands-on leadership in the field, supporting Retail Sales Managers, through coaching, guidance, and development.
  • Assess market dynamics, identify growth opportunities, and develop clear strategies that drive volume, distribution, and retail execution.

Pay

A reasonable estimate of the current pay range for this position is $60,000 - $70,000 USD. The actual pay offered may vary depending on the candidate's geographic location, job-related knowledge, skills, and experience.

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