Market Intelligence & Positioning Specialist, Product Storytelling
About the role
Owns the operational backbone of Syndio's product marketing function, maintaining the systems, content, and intelligence that help Sales, SE, and field teams go to market with clarity and confidence. This role sits at the intersection of product, marketing, and sales, and is the connective tissue that keeps Syndio's market-facing story accurate, accessible, and battle-tested.
Responsibilities
- Maintain and version all customer-facing product messaging, ensuring collateral, web pages, and enablement assets reflect current positioning at all times
- Synthesize findings into regular competitive briefs and battlecards that Sales can use in active deals
- Flag emerging threats and category shifts to marketing and sales leadership in real time
- Own Syndio's presence on G2, Gartner Peer Insights, and comparable platforms, including profile accuracy, review generation campaigns in partnership with CS and Customer Marketing, and response strategy
- Support analyst relations prep by building background materials, capability summaries, and competitive context for briefings
- Act as a primary liaison between Product and Marketing, attending relevant product standups or reviews, surfacing marketing implications of roadmap decisions, and ensuring the marketing org has full visibility into roadmap decisions and can move in lockstep with product releases
Requirements
Significant experience in product marketing, competitive intelligence, market research, or a closely related field, ideally in B2B SaaS
Strong written communication skills with the ability to distill complex product and market information into clear, usable content for Sales and field teams
You've built programs before, not just contributed to them. You will be standing up the win/loss and competitive intelligence functions
A researcher's instinct and a storyteller's sensibility, able to find the signal in market noise and translate it into positioning that resonates
Experience with tools like G2, Gartner Peer Insights, Crayon, Klue, or similar competitive and review platforms is a plus
Highly organized and able to manage multiple workstreams with competing timelines without losing detail quality
Collaborative by nature, this role touches nearly every team and requires someone who builds relationships easily and follows through consistently
Qualifications
Significant experience in product marketing, competitive intelligence, market research, or a closely related field, ideally in B2B SaaS
Strong written communication skills with the ability to distill complex product and market information into clear, usable content for Sales and field teams
You've built programs before, not just contributed to them. You will be standing up the win/loss and competitive intelligence functions
A researcher's instinct and a storyteller's sensibility, able to find the signal in market noise and translate it into positioning that resonates
Experience with tools like G2, Gartner Peer Insights, Crayon, Klue, or similar competitive and review platforms is a plus
Highly organized and able to manage multiple workstreams with competing timelines without losing detail quality
Collaborative by nature, this role touches nearly every team and requires someone who builds relationships easily and follows through consistently
Skills
Strong written communication skills
Ability to distill complex product and market information into clear, usable content for Sales and field teams
Experience with tools like G2, Gartner Peer Insights, Crayon, Klue, or similar competitive and review platforms
Organizational skills to manage multiple workstreams with competing timelines
Collaborative nature to build relationships and follow through on tasks
Benefits
Competitive Compensation
Syndio Equity
Flexible Vacation Policy
Medical, Dental, Vision
Life Insurance & Disability
401(k)
Fully remote model
Pay
$155,000-$18,000k per year
Schedule
Full-time