Market Director Marketing and Communications Central Valley
Dignity Health · Bakersfield, CA · 2 mo ago
Marketing$63.1–$93.87/hrFull-time
About the role
The Market Director Marketing and Communications will report directly to the California Region VP of Marketing and Communications. This role is crucial for developing, shaping, and executing marketing and communication strategies and plans within the Central Valley Market, aligning with local strategic plans and overall market priorities and services.
Responsibilities
- Work with Market Executives and Hospital leadership teams to establish annual marketing and communications strategies aligned with local strategic plans and overall market priorities and services.
- Lead a team of 7 Marketing and Communications staff to oversee functions including media relations, advertising, social media, internal communication, external communications, public relations, and brand/reputation management.
- Collaborate with Market Executives and Hospital leadership teams to ensure marketing and communications efforts support the broader goals of CommonSpirit Health.
Requirements
- Significant marketing and/or communications experience at the Director level in the healthcare industry.
- Proven track record of success in developing and implementing strategic marketing and communications plans, including reputation management strategies.
- Minimum of 10 years of experience in marketing and/or communications roles, preferably within the healthcare industry.
- Minimum of 5 years of management experience.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or related field.
- Strong communication and relationship building skills.
Skills
- Strategic planning and execution.
- Team leadership and management.
- Public speaking and presentation skills.
- Ability to manage multiple projects simultaneously.
Benefits
- Hybrid work schedule (4 days on-site, 1 day remote).
- Sign-on bonus.
- Relocation assistance.
- Annual performance-based bonus program.
- Annual employer contribution to retirement program (no employee contribution needed).
- Medical benefits for the employee at no payroll deduction.
- Flexible Time Away program.
Pay
The posted compensation range of $63.10 - $93.87 /hour is a reasonable estimate that extends from the lowest to the highest pay CommonSpirit in good faith believes it might pay for this particular job, based on the circumstances at the time of posting.
Schedule
Standard Hours, Day shift, No remote work.