Market Development Representative - On Premise - Lafayette
Sazerac Company · Lafayette, LA · 2 wk ago
Business DevelopmentFull-time
Job Description/Responsibilities
Join us in being the key partner for on-premise locations (bars and restaurants) to achieve volume and distribution sales goals for our brands across Sazerac's diverse spirits portfolio!
- Crafting Solutions for Growth: Implement and manage innovative solutions to boost business for assigned accounts, ensuring Sazerac brands soar in market share.
- Brand Building: Use consumer and category trends as your toolkit to educate customers, solve challenges, and skyrocket sales – building brands is an art.
- Distribution: Lead distributors with in-store selling, marketing, and account execution.
- Volumes Objectives: Help achieve volume objectives for the core brands in our diverse portfolio.
- Straategic Programs: Implement and execute programs that deliver on distribution, merchandising, display, and retail promotional goals – turning plans into results.
- Rapport Building: Develop mutually valuable rapport with assigned customers by understanding their needs and requirements.
- Communication & Collaboration: Take center stage as the communication lead between key customers, wholesalers, and our internal dream team.
- KPI Monitoring: We track established Key Performance Indicators (KPIs) to ensure we consistently reach our goals.
Qualifications/Requirements
- Educational Background: Bachelor's degree or equivalent experience.
- Experience: Minimum 1 year of professional field sales experience in alcohol-beverage or CPG (consumer packaged goods) industries. New college graduates are required to have a sales/marketing internship or full/part-time sales role (preferably in consumer-packaged goods) and/or sales competition experience.
- Results Driven: Proven volume achievements and ability to deliver on distribution and retail promotional goals.
- Technical Savvy: Demonstrated successful use of sales data analytics and tools to drive sales results, identify market trends, and produce measurable results.
- Mobility: A valid driver's license and ability to travel within an assigned territory is required.
- Schedule: Flexibility to work non-traditional hours, including evenings and weekends.
- Location: Live in or near the territory.
- Expenses: Ability to personally cover ordinary and essential business expenses that will be promptly reimbursed.
- Compliance: Required to obtain a solicitor’s permit in any state.