Market Development Manager
About the role
Drive Growth Beyond the Expected We’re looking for a highly motivated, entrepreneurial Market Development Manager to expand our business into new markets and unlock growth beyond traditional automotive channels. This role blends business development and account management, with a strong focus on identifying untapped opportunities and building strategic partnerships. If you thrive in ambiguity, enjoy building something new, and have a passion for winning in emerging markets—this role is for you. ITW Evercoat is the global leader in the manufacture of professional auto body repair fillers and putties, adhesives, recreational marine patch and repair products. Evercoat is a division of Illinois Tool Works Inc within the ITW Polymers and Fluids segment. We are known for our unique 80/20 business model and core values of Integrity, Respect, Trust, Shared Risk and Simplicity. Illinois Tool Works (ITW) is a Fortune 200 Company headquartered in Glenview, IL and the Evercoat division is based out of Cincinnati, OH.
Responsibilities
- Expand into New Markets: Identify and develop new growth opportunities beyond automotive, especially in hospitality, entertainment, and gaming sectors; explore new customer segments, applications, and go-to-market strategies.
- Drive Revenue & Partnerships: Lead customer engagement, selling, and contract negotiations to accelerate growth; build tailored value propositions aligned with customer priorities and business goals; create and manage strategic incentive programs and partnerships.
- Own and Grow Key Accounts: Manage and grow the detailing clay business, including existing accounts and new opportunities; expand presence of clay products across multiple channels.
- Be a Market Expert: Analyze customer insights, competitive trends, and market dynamics to guide strategy; partner with Product Management to shape product direction and uncover new channels (including e‑commerce).
- Execute with Excellence: Generate leads through proactive outreach, trade shows, and relationship building; maintain a robust sales pipeline and CRM accuracy; collaborate cross‑functionally with Operations, Marketing, R&D, and Customer Service to deliver results.
Requirements
- Bachelor’s degree in Business, Marketing