Market & Business Intelligence Analyst

About the role

The Market & Business Intelligence Analyst plays a crucial role in supporting DLA Piper's strategic initiatives. They conduct extensive research on current and potential clients, analyze search results, compile reports, and provide insights to enhance the firm's competitive edge.

Responsibilities

• Identify market trends, industry developments, client movements, and other relevant client news to inform the firm's marketing and business development efforts.
• Conduct thorough research on current and potential clients using web sources and internal data to explore cross-selling opportunities and target areas for legal services.
• Analyze search results, compile reports, and prepare executive summaries to support the firm's business development and competitive advantage initiatives.
• Assess the firm's clients, prospects, key industries, and competitors to identify new markets and opportunities for growth.
• Support client pitches and respond to Request for Proposals (RFPs) by providing necessary information and insights.
• Contribute to the development of a robust global competitive intelligence research and business analysis team by sharing innovative ideas, suggestions, and utilizing specialized tools not commonly used in a law firm.
• Perform other duties as assigned.

Desired Skills

• Strong analytical skills to gather, analyze, and interpret various types of data.
• Knowledge of the legal market and competitors is beneficial.
• Excellent communication and interpersonal skills to interact with staff at all levels.
• Experience using AI to conduct research is required.
• Proficiency in data gathering and analysis, including organizing and manipulating data in Excel spreadsheets using advanced functions.
• Ability to work effectively in a fast-paced environment.
• Ability to extract insights and produce recommendations from market and client research.
• Competency in data management and visualization tools such as Power BI and Alteryx is advantageous.

Minimum Education and Experience

• Bachelor’s Degree in Market Research, Business Analytics, Business, Library Services, or a related field.
• 3 years’ experience in marketing research or knowledge services.

Essential Job Expectations

• Effectively communicate with clients, lawyers, business professionals, and third parties.
• Produce deliverables, answer phone calls, and reply to correspondence efficiently and accurately.
• Provide timely, accurate, and high-quality work products.
• Meet deadlines and fulfill job duties as required.
• Foster positive work relationships.
• Comply with all firm policies and practices.
• Engage in physical and sedentary activities, including working at a computer for extended periods, participating in digital/virtual conference calls, and attending meetings as needed.
• Work under pressure and manage competing demands in a fast-paced environment.
• Perform all other duties, tasks, or projects as assigned.