Manager, Video Investment

About the role

The Manager reports to the Associate Director and supervises a team of Senior Associates and Associates. They develop digital strategies and coordinate media plans for client's products and/or services, working closely with the media and analytics team to maintain quality control of the media campaigns in market and continually evaluate and improve performance against client goals. They are key to building and maintaining industry publisher relationships.

Responsibilities

• Provide media expertise, share media knowledge, and provide continuous feedback
• Develop digital media strategies and a tactical approach
• Train and mentor planners on best practices of online media planning/buying
• Assign and manage workload of media planners
• Work closely with publishing partners to build and maintain relationships
• Manage client budgets across multiple tactics (display, mobile, video, paid search, etc.)
• Foster an environment of shared learning and act as a trusted source of media information for agency and client meetings
• Partner with Analytics, Ad Ops, and Creative teams
• Provides strategic insights for weekly client reports
• Writes media POVs

Qualifications

• 3+ years of overall media planning experience, minimum of 2 years online media planning is preferred
• Demonstrated success in mentoring and developing junior staff
• Exceptional verbal/written communication and organization skills
• Technical proficiency, particularly with the following tools: Prisma, Mediaocean, MBOX, Nielsent Net Rating, Comscore, AdRelevance, eMarketer, Forrester, Third-party ad measurement and traffic tools (e.g. Integral Ad Science), Excel, Word, PowerPoint
• Solid presentation skills
• Knowledge of Ad Serving technology
• Knowledge of media tools (such as comScore Inc.)