Manager, Retail Visual Merchandising (Hybrid)
COMFRT WEAR · New York, NY · 1 wk ago
Marketing$90k–$100k/yrFull-time
About the Role
As we expand our retail footprint, we're seeking a creative and strategic visual merchandising leader to ensure every Comfrt store delivers a consistent, inspiring, and commercially effective brand experience. This role will bridge brand vision and store execution, developing visual merchandising strategies that elevate the customer experience while driving business performance.
Responsibilities
- Execute the company's visual merchandising strategy across all retail locations, ensuring every store consistently reflects Comfrt's brand standards and customer experience.
- Develop and distribute visual merchandising directives, floor sets, and seasonal merchandising guides that clearly communicate product stories and presentation expectations.
- Establish merchandising standards that create engaging, customer-focused shopping experiences while supporting business objectives.
- Ensure visual presentation evolves alongside brand initiatives, seasonal campaigns, and new product launches.
- Lead and develop store-level Visual Merchandising Leads through coaching, training, and ongoing professional development.
- Conduct market visits to assess visual standards, identify opportunities, and provide in-the-moment coaching.
- Facilitate seasonal training sessions, workshops, and recurring field communications to ensure consistent execution across all locations.
- Partner with District and Store Managers to strengthen visual merchandising capabilities throughout the organization.
- Lead all visual merchandising aspects of new store openings, remodels, and major floor set transitions.
- Partner with Retail Operations and Store Development to ensure stores are visually prepared for opening and ongoing business needs.
- Develop creative solutions that address unique store layouts, inventory challenges, and architectural constraints while maintaining brand consistency.
- Partner closely with Brand, Creative, Merchandising, Planning, Marketing, and Retail Operations to align visual presentation with broader business initiatives.
- Provide ongoing feedback regarding product presentation, customer shopping behaviors, inventory opportunities, and market trends.
- Support company-wide initiatives that strengthen visual storytelling and improve the overall customer experience.
- Leverage visual merchandising to improve customer engagement, conversion, and overall store productivity.
- Monitor visual execution and store performance through store visits, ongoing data and analytics-driven reporting, and key performance metrics - making recommendations to increase product productivity and profitability.
- Manage visual merchandising budgets and resources responsibly while maximizing business impact.
- Identify opportunities to improve visual processes, merchandising tools, and execution standards as the retail organization scales.
Qualifications
- 5+ years of progressive retail visual merchandising experience, including leadership across multiple retail locations or high-volume stores.
- Proven experience developing and executing visual merchandising strategies that drive customer engagement and sales performance.
- Strong understanding of retail performance metrics and visual merchandising analytics.
- Demonstrated success coaching and developing high-performing visual merchandising teams.
- Strong understanding of retail operations, customer behavior, and visual storytelling.
- Excellent communication, organizational, and project management skills.
- Ability to influence cross-functional partners and build strong collaborative relationships.
- Comfortable working in a fast-paced, entrepreneurial retail environment with frequent travel.
- This is a hybrid position. Candidate must be based in NY/NJ.
Preferred Qualifications
- Experience supporting new store openings and retail expansion.
- Experience developing merchandising playbooks, training materials, and presentation standards.
- Passion for building customer-centric retail experiences that strengthen brand loyalty.
Why Join Comfrt?
- Be part of a purpose-driven company that’s shaping the future of comfort and mental wellness.
- Work in a supportive, creative environment where your ideas and growth are valued.
- Enjoy Comfrt benefits such as generous paid time off, company-covered health insurance, 5% 401k match, and discounts on all Comfrt products!
- Join a passionate team making an impact on exciting projects.
Comfrt is an equal opportunity employer. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills.