MANAGER, PROGRAMS & AI DELIVERY
Data Infrastructure & Engineering
Manage and maintain DTC data pipelines across Snowflake and the wider technology stack, keeping them reliable, governed, and scalable for commercial intelligence, marketing measurement, and AI workloads.
Apply and help uphold data quality standards, architectural patterns, and data modeling principles so data stays consistent, trusted, and ready to use.
Program Design & Process Development
Design and run technically grounded programs that drive practical operational change across the DTC data function. Break complex data and AI initiatives into clear workstreams with defined scope, milestones, and owners. Work with commercial, technology, and regional teams to align process design with business needs, keeping new ways of working practical and embedded.
AI Development & Tool Build
Build, test, and deploy AI-powered tools and agents that automate workflows, surface insight, and replace manual processes. Own the day-to-day AI build lifecycle — from problem framing and prototyping through testing, deployment, and iteration. Document how tools work and apply sensible quality and evaluation checks so solutions are maintainable and easy for others to pick up.
Measurement & Reporting
Support multi-touch attribution and media mix reporting across paid channels, and help maintain GA4 governance and DTC site measurement. Keep measurement methodology consistent across markets, adapting where channel or platform behavior differs.
Growth & Stakeholder Engagement
Partner with DTC commercial teams to turn data into practical growth decisions, including performance optimization and marketplace expansion (e.g., TikTok Shop). Communicate program and AI progress clearly to senior stakeholders, and help drive cross-functional alignment so decisions are understood and adopted.