Manager, Partnerships – Social Media

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, distribute it across film, television, and streaming, and bring it to life through global theme park destinations, consumer products, and experiences. Our portfolio includes leading entertainment and news brands such as NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock. We produce premier filmed entertainment through Universal Pictures, DreamWorks Animation, and Focus Features, and operate global television studios under the Universal Studio Group banner. We also manage industry-leading theme parks and experiences worldwide, including Universal Orlando Resort and Universal Studios Hollywood. NBCUniversal is a subsidiary of Comcast Corporation.

Our impact extends to improving the communities where our employees, customers, and audiences live and work. We have a strong tradition of giving back and fostering an inclusive culture that attracts and develops a talented workforce to create content reflecting our diverse world.

About the role

The high-growth Digital Partnerships team in NBCUniversal's Advertising & Partnerships division is seeking an exceptional, results-oriented individual to implement the strategy and operations for our revenue-generating social media product line as the Manager, Partnerships – Social Media. You will provide subject matter expertise across the NBCU portfolio when pitching and operating social campaigns. Success in this role requires strong analytical skills, high organization, and a problem-solving mindset. You must possess a deep understanding of major social media ad platforms and be results-driven.

Responsibilities

• Lead a team to implement strategy and execution of end-to-end revenue-generating, paid social media campaigns that meet and exceed client KPIs.
• Provide subject matter expertise and tactical strategic recommendations, including audience and content development across all paid social platforms, to internal Sales, Marketing, and Planning teams.
• Oversee all aspects of paid social operations, including communicating product updates, assisting with strategy development, driving revenue growth, and troubleshooting platform issues.
• Drive go-forward plans and social-first content recommendations, leading education and alignment with cross-functional stakeholders on best practices.
• Own day-to-day operations with hands-on paid social media management, including optimization strategies, bidding models, cost management, audience development, and ad unit specifications across platforms like Facebook/Instagram, TikTok, YouTube, LinkedIn, Snapchat, and X.
• Monitor daily campaign pacing with a team of social experts; analyze insights to identify optimization opportunities and implement enhancements.
• Build relationships with core internal and external partners, stay updated on platform changes, and act as a trend-spotter to bring first-to-market paid social opportunities.

Requirements

• 5+ years of relevant experience, preferably in digital/social media buying.
• 3+ years of hands-on paid social media buying experience with platforms such as Facebook/Instagram, TikTok, YouTube, LinkedIn, Snapchat, and X.
• 2+ years of people management experience.
• Dependable and committed, especially regarding monitoring critical social campaigns during evenings and weekends.
• Experience directly mentoring and/or managing staff.
• Ability to multitask and manage multiple processes in parallel with high quality and consistency.
• Proficient in Excel, with strong analytical skills, including pivot tables, formulas, and organizing/understanding large data sets.
• Detail-oriented, organized, and practical, with effective prioritization skills.

Desired Characteristics

• Entrepreneurial spirit and owner mindset.
• Attention to detail, customer-focused, and creative in problem-solving and troubleshooting.
• Drive to constantly learn and grow within a nimble team that values smart experimentation, agility, mutual respect, collaboration, and fun.
• Humble-confidence and dependability.

Schedule

Hybrid: This position requires contributing from the office a minimum of four days per week. The Company reserves the right to change in-office requirements at any time.

Benefits

• Medical, dental, and vision insurance.
• 401(k) retirement plan.
• Paid leave.
• Tuition reimbursement.
• A variety of discounts and perks.

Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website.

Pay

Salary range: $90,000 - $115,000 + bonus eligible.