Manager of Digital Advertising

We are an online marketing company providing website and agency services to automotive dealerships across North and South America. Known for our cutting-edge products that streamline the car buying process, we deliver experiences both shoppers and dealers love. Our growth is proven: recognized on the Inc. 5000 list of fastest-growing companies six years in a row, with over 30 manufacturer relationships and 5,000 dealer partners.

About the role

The Manager of Digital Advertising leads the Digital Advertising team, ensuring operational processes are implemented, standardized, and maintained. This role is accountable for designing and executing processes that drive retention, account performance, and client satisfaction. Strong leadership, operational oversight, and results-driven execution are essential. This is a full-time remote position open to US residents only.

Responsibilities

• Manage and develop a team of digital advertising consultants to achieve company metrics including churn rate, budget goals, monthly contact rate, and account performance
• Hire, terminate, and oversee employees while developing training curriculum for Digital Advertising Trainees and the broader team
• Conduct regular one-on-one meetings to ensure continuous feedback and professional growth
• Act as a primary escalation point for high-profile clients and complex account issues
• Oversee budget management and updates on a monthly basis
• Maintain KPI reports to be shared with senior management
• Ensure accurate monthly billing and reconciliation reporting in partnership with the billing team
• Hold Digital Advertising Supervisors accountable for ensuring their teams meet company KPIs on a weekly and monthly basis
• Support OEM digital advertising programs in collaboration with the OEM team
• Train, coach, and mentor digital advertising consultants to deliver outstanding client service and maximize account retention
• Identify at-risk clients and develop strategies to mitigate churn and improve performance outcomes
• Design and implement process improvements with department leadership to increase efficiency and drive innovation
• Identify opportunities and collaborate with Specialist Managers and teams to improve support for consultants so they may focus on client strategy and relationships
• Work cross-functionally with other client-facing teams to ensure alignment on process and proactive collaboration with website, sales, and SEO counterparts

Requirements

• Bachelor’s degree or equivalent experience
• 7 years’ experience in digital ad operations and programmatic advertising
• 5 years’ experience in a management role
• Demonstrated success managing multiple digital advertising clients
• Advanced proficiency with Google Analytics, Google Ads, Bing Ads, and Facebook Ads Manager
• Strong knowledge of Search Engine Marketing (SEM)
• Excellent communication skills with high attention to detail and proven ability to meet deadlines

Preferred Qualifications

• Automotive industry experience
• Background working in a fast-paced, high-growth environment
• Strong organizational skills with the ability to prioritize changing demands
• Dependable, adaptable, and proactive in solving problems

Pay

The targeted salary range for this position is $62,800 - $91,550 per year. The range may be adjusted based on job-related factors such as experience, training, internal pay equity, market factors, departmental budgets, and responsibility.

Benefits

• Medical, dental, and vision insurance
• Company-matched 401K plan
• Flexible PTO + Sick Leave
• 6 weeks paid Parental Leave
• 8 Paid National Holidays
• Company-paid basic Life Insurance
• Voluntary supplemental Life Insurance
• Voluntary long-term/short-term disability insurance
• Voluntary Pet Insurance
• Optional Healthcare/Dependent Care FSA Account