Manager, Integrated Marketing, Consumer - DashPass Benefits
About the Team
DoorDash’s mission is to grow and empower local economies. By building intelligent, last-mile delivery technology for local cities, DoorDash connects people with the local businesses they care about — helping grow businesses and the communities that support those businesses. To further this mission, we’re looking for a marketer who will sit at the intersection of growth, brand, product, and operations, to develop integrated marketing strategies for our consumer business at DoorDash. The integrated marketing team is a group of marketing generalists responsible for translating business goals into marketing strategies and serving as the general manager across the organization to bring those strategies to market.
About the Role
The Consumer Integrated Marketing team is looking for a strategic, entrepreneurial, and data-driven marketer to grow DoorDash's Marketplace. This role will report to the DashPass Retention & Member Experience Marketing Lead and own the marketing strategy for both existing DashPass benefits and emerging member value propositions. This role will lead the go-to-market strategy and member positioning for a portfolio of new benefit concepts designed to deepen engagement, strengthen retention, and expand the role DashPass plays in members' everyday lives. You will partner closely with Product and Strategy & Operations teams to identify unmet consumer needs, develop compelling value propositions, and bring innovative new experiences to market. This role combines strategic thinking, consumer insight, experimentation, and execution excellence to help define the next generation of DashPass member value. This is a unique opportunity to influence one of DoorDash's most important growth businesses while helping unlock the path toward the company's long-term membership ambitions.
You’re excited about this opportunity because you will
- Own the marketing strategy for DashPass Benefits and New Use Cases, shaping how members discover, adopt, and realize value from their membership.
- Lead the development, positioning, and validation of new member value propositions that extend DashPass beyond delivery savings into convenience, access, and everyday problem-solving.
- Drive integrated go-to-market strategies for new benefits, experiences, and service offerings, from concept through launch and optimization.
- Serve as the marketing lead across a portfolio of cross-functional initiatives, aligning partners across Product, Strategy & Operations, Analytics, Finance, Engineering, and Marketing to deliver business outcomes.
- Translate consumer insights, experimentation results, and market trends into recommendations that influence product strategy, investment decisions, and future roadmap priorities.
- Drive adoption, engagement, retention, and long-term member value while helping shape the future growth of the DashPass membership business.
We’re excited about you because you have
- A bachelor's degree or higher; MBA preferred.
- 6+ years of experience in consumer marketing, integrated marketing, growth marketing, product marketing, membership, subscription, or marketplace businesses.
- Experience leading complex, cross-functional initiatives from strategy through execution, ideally within technology, consumer subscription, marketplace, retail, or e-commerce businesses.
- A strong business acumen and the ability to operate as both a marketer and a general manager, balancing consumer needs, business objectives, and operational realities.
- Experience developing positioning, go-to-market strategies, and growth plans for products, benefits, services, or customer experiences.
- A track record of using consumer insights, experimentation, and data to drive business decisions and influence senior stakeholders.
- Exceptional communication and storytelling skills with experience presenting recommendations and business cases to leadership audiences.
- A highly collaborative leadership style and proven success influencing diverse cross-functional teams without direct authority.
- A passion for solving customer problems and building innovative experiences that create long-term loyalty.
We expect this position to be filled by 8/16/26.
Compensation
The successful candidate’s starting pay will fall within the pay range listed below and is determined based on job-related factors including, but not limited to, skills, experience, qualifications, work location, and market conditions. Base salary is localized according to an employee’s work location. Ranges are market-dependent and may be modified in the future.
About DoorDash
At DoorDash, our mission to empower local economies shapes how our team members move quickly, learn, and reiterate in order to make impactful decisions that display empathy for our range of users—from Dashers to merchant partners to consumers. We are a technology and logistics company that started by enabling door-to-door delivery, and we are looking for team members who can help us go from a company that is known as the place you order food to a company that people turn to for any and all goods.
Our Commitment to Diversity and Inclusion
We’re committed to growing and empowering a more inclusive community within our company, industry, and cities. That’s why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel.