Manager, Field Marketing and Communications - Southeast

We are seeking a creative, detail-oriented Manager of Field Marketing and Communications to provide tactical marketing and communications support across the full Southeast Territory. This role develops and executes a wide range of materials and strategies that enhance awareness, engagement, and participation across mission and fundraising priorities.

About the role

The Manager plays a key role in content creation, digital channel management, and production of tools and templates to support local implementation and brand consistency across the territory. The ideal candidate is a strong writer, digital communicator, and project manager who thrives in a collaborative, fast-paced environment and is passionate about advancing the mission of the Alzheimer’s Association.

Responsibilities

• Develop and produce marketing and communications tools and templates to support local staff across the territory, ensuring consistent branding and messaging.
• Create and manage content for newsletters, email marketing, website updates, and social media channels that reflect the Association’s mission and drive engagement.
• Design and distribute internal communications materials that inform and connect staff and volunteers to key initiatives and priorities.
• Co-lead social media strategy and execution for the territory — including content calendar development, copywriting, creative coordination, scheduling, community engagement, and performance analysis alongside broader digital campaigns across email and web platforms.
• Assist with creative development and production of promotional materials, collateral, event signage, and advertising assets, leveraging national templates when possible.
• Maintain and update regional web pages to ensure content accuracy, alignment with brand standards, and accessibility for diverse audiences.
• Provide logistical and creative support for regional storytelling, media outreach, and other communications initiatives.
• Collaborate with regional and national MarComm colleagues to adapt and share content, best practices, and tools.
• Manage and maintain project workflows using platforms such as Monday.com, ClickUp, or Asana to ensure on-time delivery of marketing and communications initiatives across the territory.
• Track and report on key digital metrics (email open rates, web traffic, social engagement) to inform future strategies.
• Recruit, coach, and collaborate with volunteer leaders to extend marketing and communications reach, serve as local ambassadors, and strengthen community engagement.
• Ensure all communications uphold the Association’s commitment to diversity, equity, and inclusion.

Requirements

• Bachelor’s degree in marketing, communications, journalism, or related field.
• 5–7 years of experience in marketing, communications, or related roles.
• Demonstrated success in content creation, digital marketing, and project coordination.
• Strong writing, editing, and proofreading skills with attention to tone, clarity, and brand alignment.
• Experience developing and executing social media strategies that increase engagement across platforms including Facebook, Instagram, LinkedIn, X/Twitter, and TikTok — including content calendars, copywriting, graphic coordination, scheduling, community management, paid/boosted post support, and performance reporting using tools such as Sprout Social or Hootsuite.
• Familiarity with web content management systems and basic graphic design tools (e.g., Canva, Adobe Creative Suite).
• Ability to manage multiple projects simultaneously and meet tight deadlines, with demonstrated experience using project management platforms such as Monday.com, ClickUp, or Asana.
• Strong organizational and communication skills, with attention to detail and accuracy.
• Ability to work both independently and collaboratively in a remote environment.
• Creative storyteller with strong digital and visual communication skills.
• Proven ability to translate complex information into clear, engaging content.
• Highly organized, proactive, and adaptable in managing competing priorities.
• Collaborative team player with a service-oriented mindset.
• Commitment to the Alzheimer’s Association’s mission, values, and inclusive culture.
• Valid driver’s license and ability to travel occasionally as needed.

Pay

The Alzheimer's Association’s good faith expectation for the salary range for this role is between $65,000 - $75,000.

Benefits

• Comprehensive benefits package for employees working 24 hours/week or more, including medical, dental, vision, flex accounts, short and long-term disability, life insurance, and long-term care insurance.
• Tuition reimbursement.
• Generous Paid Time Off, 12 annual holidays, and Paid Family Leave.
• Annual Cultural & Heritage Day and Volunteer Day of choosing.
• Gold standard 401(k) retirement plan.
• Full-time employees (37.5 hours/week) also receive an annual School Visitation Day and an Elder Care Facility Day of their choosing.

About Us

The Alzheimer’s Association is the leading voluntary health organization in Alzheimer’s care, support, and research. Our mission is to lead the way to end Alzheimer's and all other dementia by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support. The Alzheimer’s Association announced a landmark $100 million investment in research for 2023, illustrating our momentum in dementia research.

Our network of more than 1,750 employees across the United States makes a difference each day for those impacted by Alzheimer’s and those at risk for the disease. We are recognized as a Best Place to Work for the last twelve years in a row.

We believe diverse perspectives are critical to achieving health equity, ensuring all communities have a fair and just opportunity for early diagnosis and access to risk reduction and quality care. The Association is committed to engaging underrepresented and underserved communities and responding with resources and education to address the disproportionate impact of Alzheimer’s and dementia.