Manager, Copywriter

Key Responsibilities

• Write and edit high-quality content across multiple formats, including articles, blog posts, social copy, headlines, scripts, and short-form digital content.
• Develop clear and compelling narratives that translate complex or technical subjects into engaging, accessible stories for diverse audiences.
• Support newsroom content, thought leadership, and digital storytelling initiatives across Visa’s owned channels.
• Adapt content for different platforms, formats, and audiences in partnership with editorial and channel strategy teams.
• Ensure content is optimized for the channel it is published on, while maintaining a consistent narrative and voice across touchpoints.
• Collaborate closely with social, web, and communications teams to align messaging and execution.
• Ensure all copy aligns with Visa’s brand voice, tone, and editorial standards.
• Maintain a high bar for clarity, accuracy, grammar, and storytelling quality across all deliverables.
• Apply editorial judgment to refine messaging, structure, and narrative flow.
• Partner with editorial, regional and market leads, subject-matter experts, designers, and channel owners to develop and refine content.
• Participate in content planning discussions, offering guidance on storytelling approach and copy development.
• Support integrated campaigns and cross-functional initiatives with consistent, audience-centric messaging.
• Revise and refine content based on editorial feedback, stakeholder input, and content performance insights.
• Incorporate learnings from analytics and audience response to continuously improve clarity, engagement, and effectiveness.
• Remain open to iteration and fast-paced revisions, especially for priority or timely content.

Qualifications

• Basic Qualifications: 5 or more years of relevant work experience with a Bachelors Degree or at least 2 years of work experience with an Advanced degree (e.g. Masters, MBA, JD, MD) or 0 years of work experience with a PhD.
• Preferred Qualifications: 6 or more years of work experience with a Bachelors Degree or 4 or more years of relevant experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or up to 3 years of relevant experience with a PhD.
• 5–7+ years of experience in writing, content creation or communications.
• Strong storytelling and writing skills across formats.
• Ability to translate complex topics into engaging content.
• Experience working in matrixed organizations with multiple competing priorities.
• Experience operating at a senior level within a highly matrixed, global organization.
• High-level of professional integrity and confidentiality.
• Creative, positive, collaborative, and high-energy individual with an ability to execute.
• Mix of agency and in-house experience strongly preferred.