Manager, Community Engagement
The Role
We Are Social is seeking a Manager, Community Engagement to join our dynamic team. The ideal candidate will be proactive, socially savvy, and detail-oriented, with a passion for social media and a knack for creating engaging content.
Responsibilities
- Own and manage social content calendars and post approved content in a timely manner
- Engage with communities via comments leveraging the established tone and personality of each brand
- Identify opportunities for brands to participate in trends, moments, and conversations
- Help inform reporting and performance insights utilizing automated and native platform tools
- Manage comment copy across various social platforms, adapting the tone of voice to resonate with specific target audiences and maintain brand integrity
- Categorize and articulate the nuances between positive, negative, and neutral sentiment to provide the internal team with an accurate pulse of the community
- Identify high-quality User Generated Content and reactive content opportunities, sharing them with the creative team to drive timely brand relevance
- Utilize AI chat interfaces to generate high volume, on-brand response drafts, significantly increasing engagement capacity without sacrificing quality
- Use AI-driven sentiment analysis to summarize comment themes across multiple platforms and supercharge response workflows
- Manage the content calendar and ensure timely publication across multiple social media platforms
- Perform quality checks on content, including copy, visuals, hashtags, and metadata
- Maintain content cadence and adjust schedules as needed based on client feedback and campaigns
- Oversee the bulk content upload process, troubleshoot issues, and ensure accuracy
Requirements
- 1+ year experience managing social communities for professional brands or agencies
- Bachelor's degree in Communications, Marketing, or a related field
- Deep understanding of the technical and cultural differences between TikTok, X, Instagram, and emerging social spaces
- Experience with industry-standard tools including Sprinklr, Sprout Social, Hootsuite, and Brandwatch
- Serial social media user who can show a deep understanding of key platforms
- Exceptional written communication skills with a portfolio/samples of social copy
- Strong organizational and communication skills
- A "solutions-oriented" approach to problem-solving under tight deadlines
Benefits
We offer a creative agency environment powered by social connections, where you can thrive in a fast-paced environment and create engaging campaigns that resonate with audiences. Our benefits include a passport program for exploring and working from 18 global offices, a strong commitment to diversity and inclusion, and a supportive culture that celebrates wins and losses alike.
Pay
Competitive salary commensurate with experience
Schedule
Full-time position
Qualifications
Must be legally authorized to work in the United States without need for employer sponsorship, now or in the future.